Sat.Mar 16, 2019 - Fri.Mar 22, 2019

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Why you’re not getting any clients from your consulting website

Tsavo Neal

“Why am I not getting any clients through my consulting website?”. If you’re reading this article, you’re asking yourself this question. It’s a question I get all the time. And it’s the primary problem I’m trying to solve in my business — helping consulants get more clients through their website. But it’s the wrong question. We need to break this question down into chunks.

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The commercial case for gender diversity in professional services

The Source

When we asked female senior managers why so many women leave consulting careers at the stage they’d got to, one barrier stood out. While firms may have industry-leading policies on paper to help women through the ‘pinched middle’, they are often ignored by directors or partners leading engagements. Women talked of their careers going on ice should they work part time, or being seen as less dedicated than others if they dare to leave their desk on time or refuse to travel.

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Why Consulting?

CaseInterview.com

Sometimes, when struggling through yet another case interview practice , candidates might wonder: "Why consulting again?" Indeed, many other job opportunities have straightforward interviewing and hiring processes that don't require hours of practice and coaching. Below is a recap of four key reasons management consulting provides a truly differentiated career opportunity.

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5 Steps to Overcome Fears That Hold Back Your Consulting Firm

David A Fields

It turns out your consulting firm’s worst enemy isn’t a competitor, a procurement department, or a Rottweiler nicknamed Bitey. No, the greatest impediments to your consulting firm’s forward progress are your personal fears. Every time you transcend your doubts, you open yourself up to a breakthrough. Success always waits on the other side of fear. … Continued.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Airline Status Match: A Complete Guide To Status Match Challenge Options

Management Consulted

Disclaimer: The MC Team is passionate about travel, and writes about stuff we think you’ll like. Management Consulted may receive a commission from The Points Guy Affiliate Network. Airline Status Match & Status Match Challenge Options An airline status match … Continue Reading. The post Airline Status Match: A Complete Guide To Status Match Challenge Options appeared first on Management Consulted.

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Why Do You Need to Use More Gamification in Your Training Programs?

Clarity Consultants

Gamification has been making waves in the learning and development field for years. By gamifying your training, you can increase employee engagement, making participating as fun as it is functional. Gamification is a learning approach that features elements similar to entertainment gaming, particularly video games. It can create a more effective and engaging learning and development program by embracing ideas.

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What Marketing Strategy Is the Best for You?

The Fearless Marketer

If you pick the right marketing strategy, you’ll be like that little guy in the middle of my diagram above. Yes! Winning! Fist pumps! The problem with marketing today is that there are way too many options and it’s much too confusing. It makes me dizzy just thinking about this stuff and I’ve been immersed in it for 35 years. Well, I lay down on my bed last week with a notepad and started to map out my “Unified Theory of Marketing Strategies” with an emphasis on online marketing.

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Deloitte Consulting Summer Internship: 3 Takeaways

Management Consulted

Why do consultants spend so many hours traveling to client sites, running complex analyses, building lengthy presentations, and working for (sometimes) demanding clients? The expensed dinners and travel perks are nice, but arguably, the most important aspect of the job … Continue Reading. The post Deloitte Consulting Summer Internship: 3 Takeaways appeared first on Management Consulted.

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Case Interview Example: Estimation Question

CaseInterview.com

This article provides the answer to this estimation question. The process and rational I use to answer this specific estimation question can be used as a template to practice answering other estimation questions as you prepare for case interviews. "Estimate how long it would take to move or relocate an average size mountain 10 miles using an average size truck".

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Boost Your Agile Transformation with the Influential Agile Leader, April 24-25, Toronto

Johanna Rothman

Most of my clients struggle with their agile transformation. The teams love agile approaches because they can work on their release frequency and technical excellence. The senior managers love the agile promise because they can see how agile approaches help the teams release a more constant flow of value. They can see the benefits of attracting new customers and retaining current customers.

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Rethinking the four Ps of marketing for consulting services

The Source

Product. Place. Price. Promotion. The original “Four Ps” of marketing, dating back to the 1940s, were all about consumer goods: Designing products, getting them to the right place on the supermarket shelves, working out how much people would pay for them, and advertising. By the 1960s, marketeers had added another three, acknowledging that developed economies were shifting from goods to services-based—people, process, and physical evidence.

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Airline Status Match: A Complete Guide To Status Match Challenge Options

Management Consulted

Disclaimer: The MC Team is passionate about travel, and writes about stuff we think you’ll like. Management Consulted may receive a commission from The Points Guy Affiliate Network. Airline Status Match & Status Match Challenge Options An airline status match … Continue Reading. The post Airline Status Match: A Complete Guide To Status Match Challenge Options appeared first on Management Consulted.

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How to Be a Rising Star at Google

CaseInterview.com

Several years ago, Google decided to do a “big data” analysis on a very interesting data set. They decided to analyze their human resources database. They wanted to know what kinds of Google new hires end up being promoted and becoming the leaders of the company. The idea was to figure out what’s working, and to use that insight to modify their recruiting and professional development efforts.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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How To Overcome The Elevator Pitch Myth

Henry DeVries

"I've come to believe that the term elevator pitch is dangerously misleading,” says "Good In A Room" author Stephanie Palmer. “The words we use shape our world, and the problem with the elevator pitch is you should never, ever pitch in an elevator.” There is a better tool to use.

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Fussy Buyers & Naive Sellers

Martinka Consulting

My friend Dennis Hebert with CFO Selections called recently regarding a client of his who is thinking of selling to his COO/GM. The holidays got in the way and then Dennis told me he felt they didn’t have a good understanding of what it takes to do a deal, so he gave them a redacted purchase and sale agreement. It caused them to pause and think. Business sellers often underestimate the complexity of what’s involved in selling a company.

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5 Tips for McKinsey Case Interview

Management Consulted

McKinsey Case Interview Tips gives you wisdom that will help you get a McKinsey job offer! Case interview prep can be tough, but in this video Jenny Rae describes specifically what you need to do in your McKinsey interview. Take … Continue Reading. The post 5 Tips for McKinsey Case Interview appeared first on Management Consulted.

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Example Boston Consulting Group Interview Question

CaseInterview.com

I recently received an email from a reader about being rejected by Boston Consulting Group and how he could have better answered the case interview question he was given to help him practice for his next interview with Bain. The case interview question he was given was this: A trucking company in China had GM as their main client and had heard rumors that the contract wasn't going to be renewed, the trucking company wanted to know whether to do anything about this.

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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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Why marketing should be investing in both the digital and the physical

The Source

Unless you’ve been living in a cave for the past ten years (and specifically a cave with no Internet) you don’t need to be told about the importance of digital. Whether it’s the demise of the high street travel agent and the high street bank, the growth of online shopping, or the relationships we maintain in the virtual world, digital has impacted all our lives.

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So you don’t want to write a newsletter? Here is a practical alternative.

Rod Burkert

You run into a genie. S/he grants you 3 wishes for your BVFLS practice. What do you wish for? I know I’ve written and talked – a lot – about writing content for your own newsletter or blog. But based on my own experience, I grant you that the writing pace is a serious commitment. So what else can you do that is not as demanding? What are your other writing options?

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Chase Sapphire Preferred vs. Chase Sapphire Reserve: Which travel rewards credit card should a consultant choose?

Management Consulted

Chase Sapphire Preferred® Card vs. Chase Sapphire Reserve® : Which travel rewards credit card should a consultant choose? Disclaimer: The MC Team is passionate about travel, and writes about stuff we think you’ll like. Management Consulted may receive a commission from … Continue Reading. The post Chase Sapphire Preferred vs. Chase Sapphire Reserve: Which travel rewards credit card should a consultant choose?

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Stay True to Your Plan

Leadership Planning with Liz Weber CMC

It’s been a few months since you and your team put the finishing touches on your organization’s exciting, challenging, and let’s be honest, pretty amazing strategic plan. So what’s happened since you all high-fived one another and ‘finished’ that project? Have you moved the plan forward? Have you focused on it each day? Has it become a guide for your leadership and team actions?

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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You Have Odd Personality Strengths

Prudent Pedal

This past week Gallup gave me an opportunity to download the details of the StrengthsFinder test I took several years ago. When I originally completed the test while reading Now, Discover Your Strengths , the test only offered insights into my Top 5 of 34 strengths. I couldn’t wait to see the rest of my results (I’m kind of a personality test junky).

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Julie Howard, Chairman & Chief Executive Officer at Navigant

The Source

It only takes a few moments in Julie Howard’s presence to register that she is a calm, collected, and serious person who takes pride in her “what you see is what you get” ethos. Given her admirable self-possession and extraordinary success, it would be easy to assume that she carefully planned and executed every step of the 30-year career that has taken her to the top of Navigant.

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How To Get Quality Client Referrals

Henry DeVries

Andy Lopata, author and award-winning speaker, shares four of his best tips for obtaining quality referrals.

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A Theoretical Physicist (and Entrepreneur) on Why Companies Stop Innovating

Harvard Business

Safi Bahcall, a former biotech CEO, began his career as a theoretical physicist before joining the business world. He compares the moment that innovative companies become complacent ones to a glass of water freezing, becoming ice. The elements are the same, but the structure of the company has changed. Bahcall offers ways for growing companies to avoid these inevitable forces and continue to innovate.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.