Sat.Apr 28, 2018 - Fri.May 04, 2018

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The 300. Your Consulting Firm’s Perfect Target Market

David A Fields

How many prospects should there be in your consulting firm’s target market? The more the merrier, right? Not really. There’s a lower limit and an upper limit on your perfect target market size for your boutique consulting firm. It’s sort of like Debauve & Gallais truffles.

Marketing 225
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Consulting's Secret Club

Successful Independent Consulting

· ID 70396708 © Anastasiia Bobko | Dreamstime.com. Last August I wrote a blog post about how labels matter , specifically that you should make more money by calling yourself a consultant instead of a contractor. But it’s not just about labels and language. It’s not enough to simply replace contractor with consultant on your résumé and LinkedIn profile.

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How Do Consultants Stay Organized Before Creating Client Deliverables?

Steve Shu Consulting

This post is based on a question posed to me on Quora. Individual consultants and engagement managers usually develop their own ways of organizing information. Here are a few concepts I have used (but situations vary widely based on the situation and team composition): Document the problem statement, the problem solving structure, the set of workstreams and activities to execute the project, governance process, and structure of each deliverable.

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McKinsey Global Connect

Management Consulted

It’s no secret – a majority of the growth multinational companies (and consulting firms) are experiencing is directly attributed to their work in emerging markets. Having recognized this, McKinsey is launching a brand new event – McKinsey Global Connect. This … Continued. The post McKinsey Global Connect appeared first on Management Consulted.

McKinsey 133
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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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How To Get A “Single Minute Exchange Of Brain”

Markovitz Consulting

Reducing changeover time of machines—the time it takes to switch from the last “good” part of product A to the next “good” part of product B—is one of the most powerful tools in lean manufacturing. The goal is to achieve “SMED”—Single Minute Exchange of Dies—in other words, bringing changeover time below 10 minutes. (Although "SMED" is perhaps the ugliest sounding acronym ever invented.

How To 100

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“Blue Collar” Sales and Selling

CaseInterview.com

Most people who get an Ivy League MBA do so to get a coveted job at a consulting firm, investment bank, or in industry. They aspire to be a McKinsey partner, a Goldman Sachs partner, a startup CEO or a leader in industry. Many get an MBA to avoid the most “blue collar” of professional jobs. being a salesperson. I find the prejudice against working in sales incredibly ironic.

Sales 76
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If You Outsource Your Social Media Marketing, This Is An Important Message For You

Melissa Agnes

If you outsource your organization’s social media marketing and have not yet considered this, then your brand is at risk! Many organizations outsource their social media marketing for one reason or another. Unfortunately, few of them consider what they expect of their outsourced team in the event of a rising risk. In this crisis ready video, I discuss some important points to consider and develop protocol for, to ensure that your organization isn’t left exposed in the event of a risi

Media 58
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Redefining Expectations: Flexibility in a VUCA World

Actionable

Life is messy, and yet we crave tidiness and a certain amount of control. When we set our expectations on “perfection” we are bound to be disappointed The post Redefining Expectations: Flexibility in a VUCA World appeared first on Actionable.co.

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All you need to know about the interview (Part II: Case Interview)

Tom Spencer

Well for this part, since there is so much to say, let’s get straight into it. To start with, a short definition of the case interview is “a simulation of the beginning of a consulting project”. Its purpose is to test candidates for three capabilities: Structured Thinking, Analytical Ability, and Communication Skills. Each of these three capabilities are mainly associated with Problem Solving.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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When is it OK Not to be Perfect?

Chad Barr

Photo by: Chad Barr. My wife recently hired a new gardener when we got the news that our previous gardener of 20 years was retiring and selling his business. The rates were not comparable and while the spring clean-up was good, it wasn’t nearly perfect. It reminded me that cheap is not good and good is not cheap! But after all, it was just twigs, leaves and grass that needed be manicured and discarded from the property.

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Essential Management Consulting Methods for Non-Consultants

SchellingPoint

Follow. ( 8 Followers ). X. Follow. E-mail : *. Follow. Unfollow. The post Essential Management Consulting Methods for Non-Consultants appeared first on SchellingPoint Website.

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Redefining Expectations: Flexibility in a VUCA World

Actionable

Life is messy, and yet we crave tidiness and a certain amount of control. When we set our expectations on “perfection” we are bound to be disappointed. The post Redefining Expectations: Flexibility in a VUCA World appeared first on Actionable.co.

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Flip the Switch

Martinka Consulting

Recently I got an e-newsletter from my friend Allan VanderHamm with Berntson Porter. Allan is their valuation and exit planning expert and the newsletter was titled, “How Does Exit Planning Protect Business Value?” My response to Allan was: One of my lines is, “Owners don’t wake up, flip the switch, and say I want to sell in 2, 3 or 5 years. They flip the switch and say, it’s time to get out (now).”.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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How Do You Decide What to Measure in Your Learning Program?

Clarity Consultants

By moving your L&D to a digital program, you are making a smart move to collect valuable user data on your learners. That data, when analyzed correctly, can help you optimize learning programs, increase engagement and retention, and demonstrate measurable return on investment for your learning programs. Here are several key performance indicators that you should monitor for optimal effect.

Data 52
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NBA Commissioner Adam Silver Has a Game Plan

Strategy+Business

NBA Commissioner Adam Silver presides over one of the most successful professional sports leagues in the world. In a wide-ranging interview, he discusses the role that social media plays in boosting fan engagement, the league's international expansion efforts, the use of data analytics to inform decisions about the game's format, and why the NBA favors legalized sports betting in the U.S.

Sports 58
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How to Combine Productivity with Mindfulness

Women in Consulting

By: Pierre Khawand. :: You may have heard of a productivity method called the Pomodoro Technique , developed by Francesco Cirillo in the late 1980s. The technique allows a user to choose a task and focus on it for 25-minute intervals. A pre-set kitchen timer will ring once the minutes are up, allowing the user to take a short break before picking the task up again.

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Learning Is a Learned Behavior. Here’s How to Get Better at It.

Harvard Business

cintascotch/Getty Images. Many people mistakenly believe that the ability to learn is a matter of intelligence. For them, learning is an immutable trait like eye color, simply luck of the genetic draw. People are born learners, or they’re not, the thinking goes. So why bother getting better at it? And that’s why many people tend to approach the topic of learning without much focus.

How To 53
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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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Relevant and fun team building for your offsite

Consultants' Consultant

Consultants Consultant: Team-building has real benefits. You want what you do at your offiste to have the highest value. You would like it to be both relevant and fun. I’ve been hanging out in the thick of team building events and offsites for about 30 years now. I’ve noticed that events fall into categories. Which fit neatly […]. The post Relevant and fun team building for your offsite appeared first on Consultants' Consultant.

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Optimism and Trust on the CEO's Mind

Strategy+Business

In PwC's 21st annual survey of chief executive attitudes, three trends are clear. CEOs continue to be optimistic about growth prospects, especially in the U.S.; they are increasingly interested in being trusted, not just successful; and they are just now learning how to reconcile economic growth and trustworthiness.

Trends 53
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How To Build Your Client Prospect List

Henry DeVries

Your client prospect list is about your relationships. Your list is one of the most valuable assets of your business, but it is hard to do well.

How To 47
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3 Ways Senior Leaders Create a Toxic Culture

Harvard Business

Songning Yang / EyeEm/Getty Images. Whether presiding over the entire company, a function, region, or business unit, the team at the top of an organization has disproportionate levels of influence over those it leads. People further down in the organization look to their leaders for cues on what’s acceptable (and what isn’t) and the team’s habits — both good and bad — will be emulated.

Culture 52
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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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Minimums Article Posted

Johanna Rothman

We, as people who create products, often have big, audacious ideas. That’s great. The problem is this: How can you make minimum, bite-size stories that the team can deliver on a frequent basis? You might need these minimums: A minimum marketable feature. A minimum viable product. A minimum viable experiment. All of these minimums are different.

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Shifting a Corporate Culture at Scale -- and with Speed

Strategy+Business

When a company that has been part of a larger corporation for a long time is spun off as an independent publicly held entity, it has to move quickly on several fronts: establishing a new identity, standing up and executing a strategy, and transforming the culture. The experience of a business process services company shows how a corporate culture can be shifted at scale -- and quickly.

Culture 53
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GDPR and the marketer's dilemma

Seth Godin Blog

On the twentieth anniversary of Permission Marketing , the EU has decided to write the basic principles of that book into law. There are two ways to look at this. Lawyers and yield-maximizers can find ways to use fine print and digital maneuvers to get the same sort of low-grade tolerance and low-impact marketing they've always gotten. Industrialise interactions!

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How to Run a Meeting Without Talking Too Much

Harvard Business

Stella/Getty Images. Have you ever left a meeting feeling that you dominated the whole thing — and not in a good way? You talked a lot, and in the end, you felt that nobody else had enough time to speak. This is a bad dynamic for several reasons. People don’t want to attend meetings that are just an opportunity for one person to deliver a monologue.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.