Sat.Nov 11, 2017 - Fri.Nov 17, 2017

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The Perfect Consulting Deliverable

David A Fields

Every time you reach a consulting project’s milestone you’d like your client to be so delighted with your deliverable that they leap with joy, slather you with praise and immediately investigate whether your results can be immortalized in a Taylor Swift song. How do you craft a consulting deliverable that compels such love?

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How to Guide an Effective Conversation with Buyers: Video

Consulting Success

Transcript: I was recently at an event with a bunch of clients, and we were talking about the importance of having control, guiding a conversation when you’re speaking with a buyer. This is an area that a lot of consultants have a challenge with. They are concerned about being too direct or coming across as rude or pushy or sales-y. And yet, an example that one of our clients, Mike G., gave which really resonated and so I thought I would share it with you and just kind of talk about this a

Video 101
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Consulting Website Design 005: Social Proof [VIDEO]

Tsavo Neal

In this episode, you’ll learn how to make your consulting website far more persuasive using social proof. The website used in this example is Inscape Consulting. [ Slides ] Transcript. Welcome to Consulting Website Design 005: Social Proof. In today’s episode, I’m going to give you a quick primer on social proof and how to use it on your consulting website.

Video 60
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Passion Versus Profession – Are Management Consulting and Music Production Really That Different?

Tom Spencer

As an aspiring management consultant who has also been working as a music producer for several years, composing, arranging, and producing songs for multiple artists, I get a lot of questions about this seemingly strange combination of interests. “If you love music so much, why don’t you do it as a full-time job?” “If you are really that passionate about consulting, shouldn’t you spend more of your free time reading about business trends instead of focusing on your hobby?”.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Key Takeaways to Scale Your Consulting Practice

Women in Consulting

:: I was fortunate to be in the audience when WIC hosted a panel on how to scale your consulting practice. These amazing speakers had very consistent advice and not necessarily what I was expecting to hear. Lisa Ann Pinkerton , Founder and President, Technica Communications. Sheila Hatch , Creative Director and President, Decca Design. Emmy Gengler , CEO and Founder, Softjourn.

More Trending

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Social Proof: How To Get It And Use It On Your Consulting Website

Tsavo Neal

My hands were shaking. It was the first lead that came straight through my website. “What was I going to say?” “Did I do enough research on their business?” “How much advice do I want to give away for free?” I tapped my desk with my fingers, staring at the second’s hand on the little clock on my phone. And finally, the time came.

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Heads Up

Chad Barr

Planning a brainstorming meeting with colleagues or masterminds? Here’s the checklist: Peruse your calendar to find an open day/time. Prepare list of topics and ideas to discuss. Prepare questions and format. Contact colleagues. Confirm date, time and place. Gather all pertinent materials. Meet colleagues at agreed upon date and time. Be seated.

Meeting 52
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Jeremy Rifkin on How to Manage a Future of Abundance

Strategy+Business

Humanity is moving into a world of abundance: a hybrid capitalist-sharing economy, in which the costs of producing and delivering most goods and services will dwindle to near zero. So says economic theorist Jeremy Rifkin, an advisor to the governments of Germany and China. This new hybrid economic system will be made possible through the provision of solar, wind, and other renewable energy on demand, facilitated through high-tech innovations such as the Internet of Things.

How To 56
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Ditch the Happy Sheets: Create Sustained Learning Impact

Actionable

I have a strong belief that an L&D behavior change platform, is the way to provide professional learning experiences that enable sustained learning impact. The post Ditch the Happy Sheets: Create Sustained Learning Impact appeared first on Actionable.co.

52
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Measuring the Effectiveness and ROI of Learning Programs

Clarity Consultants

When it comes to building a team with the skills and abilities to get your company out ahead of the competition, learning and development programs are critical. That said, it can be a challenge to quantify their value. For companies with limited L&D resources, showing the value of an investment in professional development and training programs can be a very real challenge.

ROI 47
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The confusion about competence

Seth Godin Blog

A friend was describing a clerk he had recently dealt with. "She was competent, of course, but she couldn't engage very well with the customer who just came in.". Then, of course, she wasn't competent, was she? It doesn't take a genius to see that competence is no longer about our ability to press certain buttons in a certain sequence. Far more often, competence involves the humanity required to connect with other people, in real time.

Course 53
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Rethinking the Role of Pharmacy Benefits

Strategy+Business

Amid rising drug costs and continuous change in the healthcare industry, pharmacy benefits managers (PBMs), which manage the provision of prescription drugs for more than 266 million U.S. citizens, are facing pressure to change their business models. The shift toward value-based medicine, a rising emphasis on consumer engagement, healthcare reform, and the abundance of new entrants all make it imperative for PBMs to reexamine the way they create and add value.

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Pairing Improves Writing

Johanna Rothman

I’m writing a geographically distributed agile team book with Mark Kilby. We have a 30-minute timebox each morning to write. (We take time off for holidays, vacations, travel, etc.). Because we’re writing together, we first had to understand what we wanted to write in this book. We created a frame and a story map for the book—who we are writing for, and what we want them to learn.

Agile 43
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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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Announcing Deltek for Professional Services

Management and IT Consulting

Deltek for Professional Services was built specifically for the management consulting industry, and was designed to help consulting firms manage their projects and engagements from start to finish.

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The simple truth about net neutrality

Seth Godin Blog

It's not that complicated. It's based in history, it involves money and fairness and control. But it's not that complicated. If you care about the details, it's worth reading this classic from Tim Wu. There's no debate about how we got here, and not even that much debate about where it leads. It's mostly about who has the power to control the access that you and others have to the information and interactivity that drives our lives.

Tools 52
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How to Spark "Next-Gen" Creativity

Strategy+Business

Leading for creativity isn't about being an artistic free spirit -- it's about having the necessary skills to think in ways that get things done.

How To 58
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Guest on Tom Cagley’s SPaMCast 468

Johanna Rothman

Tom Cagley interviewed me for his Software Process and Measurement Cast (podcast) a couple of weeks ago and the podcast is live. See SPaMCAST 468 – Johanna Rothman, Create Your Successful Agile Project. We had a blast. I ranted and raved (as I am wont to do) and had a great time discussing some of the chapters in the book. If you don’t listen to Tom Cagley’s podcast on a regular basis, do consider it.

Agile 40
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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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Adapt or Perish

Martinka Consulting

It’s interesting, and a bit sad, to see town car drivers waiting and waiting and waiting outside of hotels as Uber and Lyft cars come and go with passengers. As much as the ride companies disrupted the taxi industry they did the same, or more, to town car industry. Or at least they disrupted the drivers who still do things the same way they did five years ago.

Hotels 40
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Full vs. enough

Seth Godin Blog

One of the lessons of Thanksgiving is that we eat too much. We eat until we're full, experiencing the sensation of too much. It's easy to confuse our desire for that that feeling with the feeling of 'enough'. Enough doesn't feel like full, but that's okay. Too often, we've been persuaded by marketers and other maximizers that the only satisfying state is 'full.

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Strategy vs. Culture – Which Comes First?

LSA Global

Strategy vs. Culture – Which Comes First? Most of our clients have a high growth strategy. They want to grow revenues and profits quickly before their market shifts. But unless you are careful, you risk sacrificing the corporate culture that helped you succeed up until now. Do you have to make a choice between your corporate strategy and your corporate culture?

Culture 38
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3 Changes Retailers Need to Make to Survive

Harvard Business

Danita Delimont/Getty Images. Few industries are being disrupted as drastically as the retail industry. Pioneers of new business models, such as Alibaba and Amazon, are launching innovations in rapid succession, such as voice ordering and real-time pricing, while simultaneously building scale and driving down costs. More retail purchases are moving online, and a growing number of manufacturers now sell to consumers directly, cutting out retailers entirely.

Retail 37
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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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Great Customer Service Means “Be Flexible”

Martinka Consulting

For the last five years or so my CEO Leaders Group has met at Pearl restaurant in Bellevue or its (former) sister restaurant Koral. In September I was frustrated when I received a call saying my meeting the next day would have to be moved from the private room to the general restaurant area because someone else wanted the room, and was willing to pay a guaranteed minimum fee.

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Meaningful work

Seth Godin Blog

Of course, it came with chocolate. There's no doubt that we're doing more running around than ever before. More cutting of corners, counting of pennies, reading of reviews. More focus on making a profit, less on making a difference. But why? Once you have enough, isn't better the point? Better doesn't mean more. Better means generous, sustainable, worthy.

Course 50
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Maternity Leave for Independent Contractors: Advice from Six Self-Employed Moms

MBO Partners

Maternity leave advice from six self-employed moms.

65
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Your Strategy Has to Be Flexible — But So Does Your Execution

Harvard Business

Morsa Images/Getty Images. Peter Drucker said : “Plans are only good intentions unless they immediately degenerate into hard work.” This and a slew of similar maxims reflect a common view of strategy execution: that it’s distinct from strategy, harder to pull off than defining a strategy, and therefore more critical to success — underpinned by seemingly indisputable virtues such as diligence, discipline, consistency, alignment, and focus.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.