April, 2020

How You Should Reach out to Your Consulting Firm’s Contacts Now

David A Fields

Your clients and prospects need help right now, no matter what industry they’re in. And your consulting firm has needs too. Little things like projects, revenue and Kreuther’s chocolates. You know that your consulting firm’s contact list—clients, prospects, influencers, partners, etc.—is is the lifeblood of your business and the source of a better future. So, how … Continued. The post How You Should Reach out to Your Consulting Firm’s Contacts Now appeared first on David A. Fields.

6 COVID-19 Induced Reasons Why You Should Scrap Your Current Strategic Plan

Leadership Planning with Liz Weber CMC

When things start to settle a bit in your world as you adjust to the new reality caused by the global COVID-19 Pandemic, be prepared to dramatically revise your strategic plan. It’s no longer strategically viable. Whether your operations experience a positive or negative impact for two weeks or two years, the future work world you were envisioning when your plan was created no longer exists.

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Business Development and Networking During a Pandemic Lockdown

Successful Independent Consulting

The #1 FUD (fear, uncertainty, doubt) among independent consultants involves business development. Will I be able to find enough work? How can I develop a steady pipeline of leads? I don’t know how to do sales! And now, with everyone stuck at home because of the COVID-19 shelter-in-place orders, business development and the networking that fuels it seem impossible. But that’s not the case! I’m actually doing more outreach than I did before the lockdown.

Making Unbiased Decisions

Tom Spencer

Despite increasing levels of educational attainment, one of the things that remains consistent across time are the biases that influence the decisions that we make when faced with questions and challenging problems. While this is nothing new, the issue is gaining renewed interest (due to the increasing use of artificial intelligence systems) that automate decisions that were once negotiated by mere mortals like you and me. Human decision making suffers from biases for various reasons.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Building resilience – it’s a journey

The Management Centre

It’s a strange new reality that we’ve all been plunged into since Covid-19 reached our shores. Nearly six weeks into the lock down and people are starting to discover how resilient they feel. And let’s be clear about that: resilience is not something absolute, that you either are, or are not. Resilience is something you can build up and work on. Think of resilience as your personal emergency store cupboard. You can learn what items to stock your cupboard up with, what items work for you.

More Trending

 “Additional Responsibilities” in Consulting

Tom Spencer

During both consulting recruiting and the initial months working in consulting, experienced by myself and my friends, the top priority for a consulting career which has been consistently emphasized has been delivering excellent client work. Arguably, the second priority has been persistent learning. Both of these are pretty self-evident to understand and appreciate. However, there is a third consulting career priority that I did not fully understand or appreciate until I started consulting.

Privacy and Security Using Zoom During the Pandemic

Women in Consulting

By: Sharyn Fitzpatrick. By Sharyn Fitzpatrick at Marcom Gurus. When virtual communication platforms like Zoom were developed, they probably didn’t think of how to safely use their platforms during a pandemic. Because of Zoom’s growing popularity with all of us, they have opened themselves up to intense scrutiny about privacy from the FBI and state Attorney Generals. Welcome to “Zoombombing,” where an uninvited attendee crashes your meeting and disrupts from its intended purpose.

10 Ways to Use the Fool Archetype to Increase Your Consulting Success

Consulting Matters

Today is April Fool's Day. Doesn't feel like a day to be pranking each other given the current global health and economic crisis. But that doesn't mean we can't celebrate the Fool archetype. I am a massive fan of mythology and archetypes. In fact, I love the archetypes so much that I became a certified archetype consultant through Caroline Myss' CMED program. To me archetypes are a short-hand way to connect our individual stories to transcendent universal ones.

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The future is not what it used to be: Thoughts on the shape of the next normal


The coronavirus crisis is a world-changing event. Here are seven elements for business leaders to consider as they plan for the next normal. Leadership

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

5 Partners Your Consulting Firm Should Call This Week

David A Fields

Many of your consulting firm’s prospects are caught in the eddies of crisis and battling to stay afloat. While they appreciate your relationship-building calls, unfortunately, they’re too preoccupied to fully engage in deep conversations with you. On the other hand, you know who’s in the same boat as your consulting firm and casting about for … Continued. The post 5 Partners Your Consulting Firm Should Call This Week appeared first on David A. Fields.

How To Develop Self-Mastery In Consulting With Mike Kitko

Consulting Success

A lot of consultants are hired for their expertise in a certain field and their familiarity with specific subject matters or jargon, but one of the more underrepresented aspects of consulting is building mastery over oneself. Developing self-mastery in consulting is important because self-mastery is the one secret you can hold on to when you’re. How To Develop Self-Mastery In Consulting With Mike Kitko is a post from: Consulting Success.

COVID-19 is the Best Thing to Happen to Your Company. Seriously.

Markovitz Consulting

You’ve heard it countless times before: “People don’t like change.” Change is hard.” Change activates people’s lizard brain. They’ll fight you or run away.” People don’t mind changing. They don’t like being changed.” You hear these complaints so often that you’d think they’re inscribed in the 10 Commandments by now. They’re not, by the way.) Sure, there’s plenty of truth in those sayings, but the good news is that right now—in the middle of the Covid-19 outbreak—they’re less relevant than ever.

Great Depression 2020?


I’ve been noticing that there are questions lately about what caused the Great Depression and whether we’re at risk of something similar in 2020. The short answer is: No, I don’t think we’re at risk of another Great Recession. For context, I asked this exact same question in October 2008 at the start of the Great Recession. I ended up examining the prior 12 US recession going back 136 years to determine how companies survived during those times.

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

How to Discover and Own Your Consulting Superpower: Interview with Charles Browne

Consulting Matters

Interview Transcript: Betsy Jordyn : Hey, it’s Betsy Jordyn. I am super excited to introduce you all to Charles Browne, the latest graduate from the Consultant’s Institute, who has got an amazing new business that he is launching, so welcome. Charles Browne : Hi. Thank you. Betsy Jordyn : So, what I would love to do first, is like just take us back in time, and tell us a little bit about your journey.

Revisiting agile teams after an abrupt shift to remote


Agile teams traditionally excel when their members are co-located. Here’s how to ensure they’re effective now that COVID-19 has forced them to work remotely. Insights on Organization

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10 Common, Avoidable Mistakes Consultants Make on Video Calls

David A Fields

Are there video call-specific rules of etiquette? Of course. Remember the old days, when people left their houses? Consultants would frequently travel thousands of miles, sardined next to strangers (crazy, right?). Even then, your consulting firm’s best, everyday outreach tool was your telephone. However, in the modern, no-travel era, video calls have become totally acceptable … Continued. The post 10 Common, Avoidable Mistakes Consultants Make on Video Calls appeared first on David A.

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How To Become A Consultant: Quit Your Job & Get Your First Client

Consulting Success

Do you want to know how to become a consultant? If you’re looking to quit your job and start a business, a consulting business is one of the best businesses to start. With a consulting business, you can leverage the skills and experience you already have from working as an employee in the corporate world. How To Become A Consultant: Quit Your Job & Get Your First Client is a post from: Consulting Success. Consulting Articles Become a Consultant Corporate Career to Consultant

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

How's That Zoom Thing Working Out For You?

Markovitz Consulting

We’re all engaged in a massive experiment we didn’t plan on running: what happens when we make our employees work remotely? The scientific mindset—whether you call it Kata, or Plan-Do-Check-Act, or something else—directs you to first make a hypothesis, then run the experiment, and then check the results. Only in our COVID-19 world, we’re running the experiment (working remotely) without having made any hypothesis first about what would happen when pajamas become the default work clothes.

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Creating Value Through a Great Customer Journey Map

Tom Spencer

It is said that to really understand somebody you have to walk a mile in their shoes. Analysing a customer journey, from prospect to buyer, allows the business to step into the customer’s shoes and experience the whole process from their perspective. Professor Bernd Schmitt of Columbia Business School is credited with creating the concept of Customer Experience Management (CEM), which he defined as : the process of strategically managing a customer’s entire experience with a product or company.

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How Good Companies Become Market Leaders (Without an Infusion of Capital): Interview with Charles Browne

Consulting Matters

Interview Transcript: Betsy Jordyn : Hey, it’s Betsy Jordyn of the Consultant’s Institute, and I’m so excited to interview Charles Browne. And our topic today is really focusing on those product companies. You know what I’m talking about, the companies that have had a good run, because they had a great innovative idea. And now, somehow things have fallen off the rails, and they want to establish a company. And I’m bringing in the expert to tell us all about it.

COVID-19: Investing in black lives and livelihoods


The unfolding public-health and possible economic disaster of the pandemic will disproportionately affect black Americans—unless stakeholders respond immediately. Public Sector Insights


How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”

How to Gracefully Manage Your Consulting Firm’s Shell-Shocked Clients

David A Fields

What do you do when your well-intended outreach call crashes into a brick wall of negativity? Like many consulting firm leaders, you may have been burning up the phone lines the past week or two, reaching out to your clients and other contacts. Your motives are pure—admirable even. You’re checking in, showing support during a … Continued. The post How to Gracefully Manage Your Consulting Firm’s Shell-Shocked Clients appeared first on David A. Fields. All Articles Consulting Consultants

How Consultants Can Build A Customer Loyalty Program With Adam Posner: Podcast #136

Consulting Success

Attracting new clients and customers is one thing; retaining them is another. Many successful entrepreneurs know this as a big separator between them and those who are struggling to grow their business. The name of the game is not how you attract people but how you keep them loyal to you. Known as The Loyalty. How Consultants Can Build A Customer Loyalty Program With Adam Posner: Podcast #136 is a post from: Consulting Success.

Are Your Values Worth the Paper They’re Printed On?

Markovitz Consulting

The unprecedented technical, logistical, and financial stresses placed on organizations today make the coronavirus crisis a crucible for an organization’s commitment to its values. There’s not a company around—not even the ones doing well during this time, like Netflix or Zoom—that isn’t wrestling with the new reality of Covid-19. And clearly, the stress is exponentially worse for companies in industries like travel and leisure that aren’t thriving in the current environment.

Free, Online Programs Help Consultants, Businesses Survive and Thrive in Crisis


Free, Online Programs Help Consultants, Businesses Survive and Thrive in Crisis. Fort Lauderdale, Florida. April 28, 2020 — Businesses are struggling in the Coronavirus crisis and economic downturn. The consultants who serve them are struggling as well. There is help. T he Institute of Management Consultants USA (IMC USA, www.imcusa.org ), is providing free Town Hall discussions for consultants on how to survive and thrive and lead their clients through the crisis.

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Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers. In particular, the evolution of the Marketing Operations (Ops) role has created a new standard in marketing and has become a vital component of an organization’s success.