May, 2019

Do you grow your practice by speaking? Here’s how to hit a home run.

Rod Burkert

I continue to get most of my valuation and coaching work through LinkedIn. Part of the reason is that I stay on top of the changes LI makes to my profile that my leads and prospects see.

"Process Mining"? Sounds Like a Waste of Time.

Markovitz Consulting

You know what the problem is with your lean initiative? You’re not doing any process mining. Yup, that’s right. You’re missing the boat on “process mining,” the latest improvement breakthrough that will catapult your firm to the top of your industry. According to a new HBR article , process mining will “revitalize process management in firms where it has lain fallow for years.”

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Consultants: Is Your Email Signature Helping You Stand Out from the Crowd?

Successful Independent Consulting

As an independent consultant, it’s vital that you convey professionalism at every step if you want to get hired at a great rate. Details matter, particularly when you’re making an initial impression.

Marketing for Consultants Study (2019)

Consulting Success

How do you get new consulting clients? Do you have a system in place for winning consulting projects? If you’re a consultant, you’re in the business of marketing. To get consulting clients, you need to generate conversations with the right prospects. Marketing is how you generate these conversations.

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ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

Don’t Miss These Prime, Relationship Building Occasions

David A Fields

There are a few things you know, beyond any shadow of a doubt, about the process of generating revenue for your consulting firm: Relationships are essential to winning consulting engagements, even if your consulting firm plays in the world of RFPs.

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Fast Math: Quant Skills

Management Consulted

Fast math. Whether you majored in Economics, English, or History, you will be expected to be comfortable with math during your consulting case interviews. To be more specific, you’ll need to be good at fast math. If math isn’t your … Continue Reading.

Looking for answers? Keep sight of the questions

Jacq Hackett Consulting

As consultants, we are brought into organisations to solve problems or assist with a particular challenge. Exactly what the client needs will vary of course. It might be a review of a program or service; diagnosis of glitches in the system to identify solutions; an organisational restructure; a strategic plan; development of a new policy.

Conquering Fear: Defeat the #1 Enemy of Growth

Joellyn Sargent

Fear is the enemy of growth. It breeds hesitation and self-doubt, holding you back when you should be charging ahead. I’m on my third business so I know first-hand how fear-inducing the journey of entrepreneurship can be.

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Business Development Lessons From The Big Consulting Firms with Chris Spurvey: Podcast #87

Consulting Success

One of the most prominent struggles consultants and independent entrepreneurs face is to sell themselves. Typically, the amount of experience is not enough if you don’t get the value of business development.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

5 Keys to Great, Consulting Firm Marketing

David A Fields

Sit back and imagine your consulting firm as pure, rich, creamy scoops of ice cream. Prospects and consulting opportunities are the hot fudge that pours onto your icy practice in a steady, glossy stream of chocolatey richness. When you put it that way, it’s hard not to like consulting, right?

Asset Management – Industry Overview (Part 1 of 4)

Tom Spencer

Asset managers are institutions that ‘manage money’ on behalf of certain beneficiaries. What does this mean exactly? Well, asset managers aim to understand client investment objectives and invest client funds in a variety of financial products and asset classes.

The 3 Best Dining Rewards Credit Cards

Management Consulted

Whether you’re a takeout or dine-in kind of person, restaurant purchases probably make up a large portion of your monthly spend. In fact, the average U.S. family spends $250/month on dining out. If you don’t have a credit card that … Continue Reading.

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Looking for answers? Keep sight of the questions

Jacq Hackett Consulting

As consultants, we are brought into organisations to solve problems or assist with a particular challenge. Exactly what the client needs will vary of course. It might be a review of a program or service; diagnosis of glitches in the system to identify solutions; an organisational restructure; a strategic plan; development of a new policy.

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

Conquering Fear: Defeat the #1 Enemy of Growth

Joellyn Sargent

Fear is the enemy of growth. It breeds hesitation and self-doubt, holding you back when you should be charging ahead. I’m on my third business so I know first-hand how fear-inducing the journey of entrepreneurship can be.

Retail 130

Innovating Your Consulting Business For Growth with Jeff Gothelf: Podcast #88

Consulting Success

These days, consultants take their profession too seriously and customarily that they tend to forget to make room for innovation. To innovate is to add value with an incredible hint of creativity to whatever you produce.

How to Create Need for Your Consulting Firm’s Offering

David A Fields

As a consulting firm leader, you’ve probably wondered more than once how you can increase the Need for the services you offer potential clients. So, how do you? It’s a trick question. Your consulting firm doesn’t create or increase needs; you discover or reveal them.

Preparation for the Case Interview:  Math, Charts and Market Sizing

Tom Spencer

Let’s face it. A major portion of the consulting case interview tests your quantitative skills. Consultants work with a lot of data and can spend a significant amount of time crunching numbers.

The Time-Saving Power of Intent Data for Sales

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

BCG Matrix

Management Consulted

Boston Consulting Group is renowned as a thought leader in the management consulting world. One of the firm’s most famous analytical frameworks includes the BCG Matrix, also known as the BCG Growth Share matrix. The tool was first introduced in … Continue Reading.

Automation in retail: An executive overview for getting ready

McKinsey

Automation will reshape retail business models and the broader value chain, creating organizations with fewer layers and a better trained and trusted workforce empowered by real-time data and analytics.

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7 Ways To Quickly Boost Your Consulting Website’s Conversions (Psychology Explained)

Tsavo Neal

Many consultants tell me that they’ve never had a website that’s worked for conversions. What is a conversion? A conversion occurs when a user (your prospective client) takes the desired action on your website.

The Truth About Creating Leverage And Authority In Consulting with Tendayi Viki: Podcast #90

Consulting Success

Consulting firms struggle in developing their personal brand, not knowing that it is the key ingredient in creating leverage and building authority in the consultancy field. As successful companies grow, they tend to forget this key ingredient which then leads to laxity.

How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

What Your Consulting Firm Needs Most: Perspective

David A Fields

What’s the heaviest chain restraining your consulting firm’s growth (in revenue or margin, lifestyle, or all three)? You already know the answer, because it’s in the article’s title: your perspective.

Bespoke and Precedent Driven – Understanding the Two Different Approaches to Consulting

Tom Spencer

During the recruitment process for consulting internships and full-time positions, I went to countless presentations given by consulting firm representatives who explained the consulting industry and made sales pitches about their firms.

Case Study Interview Questions and Answers

Management Consulted

One of the most challenging aspects of case interviews is that once you are provided with the problem, there are an infinite number of ways the case can go. While that’s true, there are types of questions that you’ll run … Continue Reading.

Bridging the gap between a company’s strategy and operating model

McKinsey

Four questions can help a company translate business goals into operating-model design. Insights on Organization

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!