August, 2005

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Marketing Statistics

Chad Barr

I came across some staggering business statistics on the site of Jay Conrad Levinson , the author of the “Guerrilla Marketing” series of books: A staggering 85% of small businesses destined for failure bite the bullet or go bankrupt during their first five years. The remaining businesses that hang in there only break even: Only 4% of new businesses make a sizeable profit after 5 years.