July, 2020

How to Build a Consulting Website

Consulting Matters

Do you have a consulting website? For many consultants and coaches - both new and seasoned - they see their website as nothing more than an online brochure or resume.

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Remote Work Environments Aren’t Fair

Leadership Planning with Liz Weber CMC

Shifting to a remote work environment permanently for the foreseeable future has become a reality for many organizations. The rapid shift to remote work occurred because of the pandemic. It was a necessary response to a crisis situation that occurred quickly and without much warning.

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Is Consulting More Than Giving Advice?

Tom Spencer

Reading Time: 3 minutes. Every year strategy consulting firms and agencies that specialise in executive business management and the “maximising shareholder value” approach receive billions of dollars for their services (Management Consulting, 2020).

3 Steps to Develop Big, New Ideas for Your Consulting Firm

David A Fields

How do you consistently create powerful ideas that stimulate every aspect of your consulting firm? Below, we’ll explore one, straightforward, reliable approach. Have you ever read or heard an innovative idea and reflected, “Man, I wish I had thought of that?”

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

29 Best Personal Websites 2020 (And Why They Have Them)

Tsavo Neal

Personal websites. Everyone should have one. . Intuitively, I believe this is true. But why? My personal website, the website you’re reading now, has been everything to me. My career, my business, my life’s work — all wrapped up into one neat, 2-dimensional digital package.

More Trending

Energize your team and create unstoppable momentum

Brimstone Consulting

Great change leaders empower others. To create an unstoppable, energized team and enterprise—you can’t just tell the rest of the organization what to do. Instead, leaders are clear with the organization about what success looks like, what change is necessary to achieve it, and why it needs to happen.

Successfully Handling Stress at Work/Home

Peter Stark

Whether you are working from the office or telecommuting, we can all agree we are experiencing some crazy times. With the constant changing circumstances of office life, working from home with the chaos of the family around you, or alone all day, we are all experiencing more stress than normal.

Leadership Consulting: How To Lead Your Clients As A Consultant With Melanie Parish: Podcast #144

Consulting Success

As an organization grows, so does the need for a whole army of leadership positions that need to be filled with capable individuals who can work with independence and initiative. Leadership consulting helps people develop their management and leadership skills and thrive in fast-paced environments.

Rejected Again? Improve Adoption of Your Consulting Firm’s Solutions

David A Fields

What could be more discouraging for you and your consulting firm than promoting a fantastic solution… that prospects and clients don’t adopt? Ask the inventors of the 1964 AT&T Picturephone what they think about the novelty of Zoom calls!) You can overcome that problem.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Repost Which Explains Management Consulting Using Layman’s Terms

Steve Shu Consulting

This is a repost from an answer I wrote a couple of years ago on Quora. I usually fail miserably at explaining this for some reason. Probably the most common definition out there is that management consultants are like doctors for companies (instead of doctors for people).

How to Clarify Your Ideal Consulting Client

Consulting Matters

Do you know who your ideal consulting client is? Some people think of an ideal consulting client as someone who would simply be willing to buy their products and services. Here's the thing: You can do decent work with a lot of different leaders.

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Can a Public Company Ever Be Lean?

Markovitz Consulting

Can public US companies really embrace lean? Well sure, they can deploy lean tools here and there, but the whole socio-technical system that comprises lean? I don’t think so. Wall Street pressure for quarterly profits competes fiercely with lean principles, both inside and outside the company.

A Note to University Seniors

Tom Spencer

Reading Time: 3 minutes. Dear university seniors, I really sympathize with the senior year recruiting grind. It’s not easy, and I would argue that for many of you this will be one of the most challenging points in your career. I’m going to painfully lay out your situation.

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

How To Make Consulting Sales During Turbulent Times with Tony Hughes: Podcast #145

Consulting Success

People look at adversities as mere problems that hold us back from getting to where we want to be. But really, these obstacles and challenges are what build us as better people.

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Stand Out from the Digital Clutter [A Key Lesson for Consulting Firms]

David A Fields

Your consulting firm has adjusted to the lack of in-person meetings, conferences, meals, and walk-the-halls opportunities. Since you can’t attract or court Belinda Buyalot in person, you’ve moved your consulting firm’s visibility-building, marketing, and business development efforts online.

Women as the next wave of growth in US wealth management

McKinsey

An unprecedented amount of assets will shift into the hands of US women over the next three to five years, representing a $30 trillion opportunity by the end of the decade. Insights on Financial Services

Friday Fusion: July 17, 2020

Tsavo Neal

As a freelancer, how do you list your profession on LinkedIn? It depends on what you want your LinkedIn profile to do for you. Most people on LinkedIn are looking for traditional employment. As a freelancer or consultant, LinkedIn is a way for you to attract clients.

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. However, there’s no team better suited to lead that charge than the marketing department.

Fixes That Fail

Markovitz Consulting

I survived four reorganizations during my time working in corporate America. They all looked good on paper. None of them made a difference to our bottom lines. The reorgs didn’t address the real problems with our products and pricing. Moreover, like most reorganizations, it destroyed the relationships, experience, and tribal knowledge that expedite decision-making and improve performance.

3 Networking Tips for Ambitious Students

Tom Spencer

Reading Time: 4 minutes. Networking is a normal part of student life. The term networking nowadays usually connotes interacting with business people with the goal of achieving a professional outcome, and this becomes increasingly important as the academic journey comes to an end.

R&D Pricing Strategies for Consultants: How to Price The Unknowns

Consulting Success

Pricing your consulting services hourly is one of the worst ways to charge your clients. You only have so many hours in a day. If you charge by the hour, the only way for you to earn more is to spend more hours working. You can always raise your rates. But, at some point, there.

Consulting Firms, Don’t Stop Saying This! (Even Though It’s Tempting)

David A Fields

You’ve told your consulting clients the keys to success, and you’ve reminded them. More than once. By the way, you’ve also made these core principles clear in your articles and webinars. We’re talking about the fundamentals you communicate to virtually every one of your consulting firm’s clients.

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”

How the State Bank of India is learning from crisis

McKinsey

Rajnish Kumar, chairman of India’s largest bank, discusses COVID-19, digital transformation, and the future of work in financial services. Strategy & Corporate Finance Insights

223: Dr. Mandeep Rai—Do You Need A New Compass To Direct Your Values

On the Brink Podcast

Hear how we're much more similar than different. I was so delighted to meet Dr. Mandeep Rai. She was referred to me by Sarah Wilson, a wonderful publicist.

Friday Fusion: July 3, 2020

Tsavo Neal

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. Friday Fusion is a collection of said writing from Quora, LinkedIn, and email conversations with consultants.

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The Importance of Making Friends in your Consulting Firm

Tom Spencer

Reading Time: 3 minutes. I don’t remember anyone talking about it back when I was recruiting for consulting, but I have noticed that one major contributing factor to consulting workplace satisfaction is having friends at the firm.

Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers. In particular, the evolution of the Marketing Operations (Ops) role has created a new standard in marketing and has become a vital component of an organization’s success.

SEO For Consultants: How To Rank On The First Page Of Google With Stephan Spencer: Podcast #147

Consulting Success

With stiff online competition, one of the ways you could rise above is by showing up at the top of search engines. Nevertheless, this goal has been proven by many to be really tough to achieve. While that is the case, it does not mean it is impossible. In fact, in this episode, Michael Zipursky.

Find your purpose – reassess what matters most and regain your motivation

The Management Centre

The challenge: The world is a mess, or rather the world feels a lot messier than it did in 2019 – largely due to the Covid-19 pandemic. The pandemic has been tough to deal with and yet deal with it still we must. It has been challenging in different ways.

The CEO moment: Leadership for a new era

McKinsey

Challenged by the global pandemic, CEOs have made four shifts in the way they lead that hold great promise for both companies and society. Will they build on this unique moment, or return to the ways of the past? Leadership