November, 2021

Now is the Best Time to Raise Your Billing Rate

Successful Independent Consulting

Photo 50727473 / Piggy Bank © David Franklin | The easiest time to raise your rate is on the cusp of something new — a new year, a new project, a new client. With the new year just around the corner, now is an excellent time to inform your clients.

10 Rules of Pricing for Consulting Firms

David A Fields

Pricing your consulting firm’s projects is tricky.


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Timeless Marketing Principles For Consultants (Get More Long-Term Clients) with Larry Robertson: Podcast #213

Consulting Success

Everyone will benefit from having long-term clients who will always return to you and even refer others to work with you. But garnering such individuals is not so easy to accomplish.

What are your consulting mistakes costing you?

Jacq Hackett Consulting

As a consultant, time is money. When you’re just starting out, there are all sorts of aspects of the consultant role that you may not have mastered.

100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

Color-Coded Persuasion

The Fearless Marketer

Persuasion is a language art. That is, words and ideas are what persuade, more than anything else. The problem is, we communicate without noticing if we are expressing features or benefits in our messages. Features are what WE DO. Benefits are what THEY GET.

More Trending

293: Marie-Claude Stockl—The Time Is Now To Boldly Reinvent The Role Of Women In Business

On the Brink Podcast

Hear how change can really, actually happen for you.

5 Easy Questions to Detect Huge Opportunities for Your Consulting Firm

David A Fields

As you think about how to grow your consulting firm, you may want to explore new offerings or new markets for your services. For instance, the opportunity to win doorway advisory projects looks wide open, or you could turn your attention to the booming fireworks market.

How Consultants Can Create & Implement Winning Business Strategies With Christian Stadler: Podcast #214

Consulting Success

The only way to prevail as a small consulting firm is to do something different. In this episode, Christian Stadler talks with host Michael Zipursky about the winning business strategies you can use to grow, adapt, and beat your competition.

The economic impact of ageism

McKinsey & Company

New research quantifies the struggles that midcareer workers—those 45 and over—worldwide face and suggests possible interventions to level the playing field. Social Responsibility Leadership Talent

Your Guide to Using Conversational Marketing to Drive Demand Generation

What is conversational marketing really about? This guide will examine the market forces at play, shifting buyer trends, how to leverage conversation marketing, and the tactics involved in adopting it for a B2B demand generation strategy.

It’s Not Rocket Science

There’s an American idiomatic expression that’s used in a somewhat sarcastic way when describing something that should be easy to do but isn’t being done. The expression is: “It’s not rocket science.” Show up to class on time… it’s not rocket science.

Climbing the Competency Ladder

Tom Spencer

4 Stages of Learning to Help your Projects and Career. The difference between knowing a lot of facts and understanding how to use those same facts can be observed from the level of insight obtained.

291: Michael Schein—How To Hype Your Business Into Success During Fast-Changing Times

On the Brink Podcast

Learn how to make "hype" powerfully work for you. This was an amazing interview. I met Michael Schein when he interviewed me for an article he was writing for Psychology Today about my podcast, On the Brink with Andi Simon. T hat’s right, the one you are listening to right now.

3 Winning, Foot-in-the-Door Projects for Your Consulting Firm

David A Fields

A small project with a new client could pave the way to a long-term, lucrative relationship with your consulting firm. Alternatively, it could waste your time with a low-margin, low fee engagement.

LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.

How to Build Marketing & Sales Skills as a Technical Consultant with Heather Couture: Podcast #211

Consulting Success

If you are learning something beneficial for you, stick with it. If you have zero experience in sales and marketing while running a business, take time to learn it. Heather Couture is the owner and machine learning consultant of Pixel Scientia Labs, and she learned how to sell.

How To 184

IoT value set to accelerate through 2030: Where and how to capture it

McKinsey & Company

New research shows that the Internet of Things offers significant economic value potential, particularly in standardized production settings, but companies must achieve scale to capture it. Digital Insights High Tech & Internet Digital IoT Analytics

80/20 Rule in the Real World

I’ve always been fascinated by the 80/20 rule. The 80/20 rule was an observation made by Italian economist Vilfredo Pareto in 1896. Pareto observed that 80% of the land in Italy was owned by 20% of the population.

Whose project is it anyway?

The Management Centre

How to clarify project roles and responsibilities. Three of the main problems that affect project success are unclear responsibilities, poor communication, and ill-defined decision-making. If team members are unclear about their role, tasks can get missed or there may be a duplication of efforts.

A Recruiter’s Guide To Hiring In 2021

With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. As the New York Times observed, “It’s a weird moment for the American economy.” And recruiting professionals are caught in the middle. To make the most of this disruption, you need to understand the economic drivers, develop a strong strategy for unearthing valuable talent, and use the latest tech tools to get the job done. Read this guide to get your recruiting practice ready to thrive in the new normal.

292: Marsha Friedman—How A Woman Entrepreneur Took A Little Idea And Turned It Into A Big Business

On the Brink Podcast

Hear how fulfilling customers' needs can lead to a big success! Marsha Friedman is one of those women entrepreneurs who started with little and built a great business in the public relations and communications arena. She didn’t start with a plan. Her parents didn't enable her to go to college.


How to Ask for a Fee Increase [Consulting Firm Skills]

David A Fields

Over the past three years, your consulting firm charged your client Fru Gal Corp. FGC) roughly half a bajillion dollars for each of the two “big progress” projects they hired you to lead. Next year you’d like to charge FGC higher fees for the same type of projects.

Relationship-Building Mastery for Consultants with Martin Stadelmeyer: Podcast #210

Consulting Success

Relationship-building is a fundamental aspect of running a business. So how does one go about it? In this episode, joining Michael Zipursky is Martin Stadelmeyer of AMBE Engineering, LLC.

Improving strategic outcomes with advanced analytics

McKinsey & Company

AI and machine-learning tools can enhance strategic planning. Strategy & Corporate Finance Insights Strategy Strategic planning

Tools 111

Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

What is ZoomInfo for Recruiters? Find and connect with the right talent to fill roles fast with more data, basic search, advanced search, candidate and company profiles, and export results. Watch this On-Demand Webinar today to see how ZoomInfo for Recruiters can work to get your talented candidates results.


The media turns issues into black and white. Social media revenue optimization algorithms do the same. Fear sells. Extreme points of view get attention. Love it or hate it… you’re paying attention (and generating advertising revenue for the publisher or social media platform).

Media 68

The Success/Failure Illusion

The Fearless Marketer

We all want to succeed and nobody wants to fail. Most of us can agree on that, right? But there are some really big problems with our ideas of both success and failure. And if you don’t get straight on them, you’ll continue to struggle with them.

Media 62

290: Frank Schaeffer—Why Don't We Fall In Love, Have Children, And Save The Planet, Now?

On the Brink Podcast

Hear how to really find more happiness in your life. What can one say about a man who is on a journey to bring better clarity and purpose to all of us who meet him? Interesting? Inspiring? Passionate? Of course.

Film 69

Safe Space #11 How can I connect my hybrid-working team?

The Management Centre

Here at =mc we encourage every participant we meet on our programmes to get in touch if they have specific issues they want to follow up on. From this we hear some common problems, issues, challenges, and worries.

Going to Market Smarter in the New Economy

In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!

How to Design a Consulting Business You and Your Clients Love with Jonathan Fields: Podcast #212

Consulting Success

While business success and happiness seem exclusive, it is possible to design a successful consulting business that you and your clients will be happy about.

From the great attrition to the great adaptation

McKinsey & Company

To keep top talent in the fold, managers must actively change their leadership styles—focusing less on controls and more on culture and connections. Insights on People and Organizational Performance Leadership Organization

Talent 113

The Importance of Being Wrong at Work

Tom Spencer

Being wrong is a natural part of being human. Everyone makes mistakes, misinterpretations, and miscalculations. Unfortunately, another natural part of being human is having an ego, and the accompanying desire for self-preservation.