August, 2020

How to Be an Effective Consultant on Virtual Projects

Successful Independent Consulting

Photo by Euan Cameron on Unsplash. As independent consultants, we’ve all worked remotely to some extent but now we are working virtually 100%. And likely, this isn’t temporary. Many companies are already saying they won’t require every employee to return to the workplace this calendar year.

How to Rekindle Relationships with Your Consulting Firm’s Buyers

David A Fields

Every decision maker who’s regularly in conversation with your consulting firm is a high-potential source of projects and revenue. But if you’ve been out of touch with a prospect, restarting the relationship can feel awkward. The script below will help.

Client Development for Consultants: How to Grow & Keep Clients

Consulting Success

Client development is what you do to develop clients — one of the most important practices of any consulting business. Right now, in the middle of a pandemic, client development can be tough.

The undisputed importance of appearance and how to get it right

Tom Spencer

Reading Time: 4 minutes. When you walk into an interview, even before you speak, shake hands or talk through your resume, something else is doing a lot of talking in your behalf: your appearance. Even though your clothes do not speak, they communicate a lot about you.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

No Case Interview Experience? Start Here

Management Consulted

A question we frequently get from readers is, “Where should I start if I have no experience with case studies or case interviews?” It’s a great question, and we’re all too happy to provide a list of recommendations. If you’ve… Read Article. The post No Case Interview Experience?

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Want To Be On The Leading Edge? Forget About It.

Markovitz Consulting

Don’t be seduced by the siren song of the leading edge. While it’s a nice concept, it’s not nicknamed “the bleeding edge” for nothing. All too often, companies that strive for first mover advantage bleed their products—or their entire organization—to death. Peter Golder and Gerard Tellis’s seminal study of 500 brands in 50 product categories reveals that almost half of market pioneers fail.

10 Impressive, Consulting Firm Achievements that Require Only One, Small Act

David A Fields

You deserve congratulations for your accomplishments so far. Your consulting firm, whether big or small, thriving or struggling, is a manifestation of your intention and commitment to create value for others. Could you achieve more? Much, much more? Definitely.

How To Break Past Revenue Plateaus In Your Consulting Business With Josh Long: Podcast #150

Consulting Success

Do you own a business, but finding it hard to break past revenue plateaus? A lot of business strategies claim to make your business grow and increase your profit margins. Unfortunately, most of them don’t work, wasting your time and money.

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Why are some consulting projects so unsuccessful?

Tom Spencer

Reading Time: 3 minutes. Most consultants reckon that about 70 percent of projects fail to meet their objectives. Reasons for this are wide-ranging. Many issues are project specific. They may relate to specific management issues or special situations that limit consultants’ effectiveness.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

227: Pat Shea—Use Your Passions To Become Who You Want To Be

On the Brink Podcast

Hear about the joy of volunteering and giving to others. I met Pat Shea through the Women’s Business Collaborative and couldn’t be happier to get to know her. Here is a woman who has a purpose and a passion to help others and wants to share her story.

Want to Create an Online Course? Three Types of Profitable Consulting Courses

Consulting Matters

Are you thinking about creating an online course but aren't sure if they are profitable for consultants? More than likely, my answer to you will be yes.

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How Courage is Solving Business Problems for the Biggest Brands - Interview with Ryan Berman

Strategic Planning and Management Insights

Ryan Berman an author and the founder of Courageous, a consultancy that uses a 'special forces' approach to problem solving, storytelling and leadership. Today, Courageous works with well known brands like the National Football League, Caesars Entertainment and Johnson & Johnson.

The 7 Greatest Gifts You Can Give Your Consulting Firm

David A Fields

Imagine how fun this would be at your consulting firm: you and your colleagues launch every day with a towering pile of valuable gifts that will make the hours more productive and effective. You can have that. In fact, you, personally, can create that scenario. Well, one of you can. See below.)

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

How To Build A World-Class Network As A Consultant With Kaihan Krippendorff: Podcast #148

Consulting Success

It is one thing to build a network; it is another to make it world-class.

Bitcoin vs Gold

Tom Spencer

Reading Time: 8 minutes. With the US Federal Reserve printing up several trillion dollars of new money in 2020, market commentators have been banging the war drum. Inflation is coming! Some suggest gold as an inflation hedge, and others suggest bitcoin.

Eating out(side): Restaurant dining in the next normal


Our survey of US consumers suggests that indoor dining in restaurants may not return to precrisis levels for months—or possibly even years. That means full-service restaurant operators need a new economic model. Retail Insights

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How to Design an Offer Consulting Clients Will Love

Consulting Matters

Have you ever wondered. What services do I offer my consulting clients? How to frame my products and services in such a way that they will be irresistible to executive clients?". If so, you're gonna love today's training on how to design consulting offers.that convert.

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Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. However, there’s no team better suited to lead that charge than the marketing department.

Seven Secrets to My Marketing Genius

The More Clients Blog

I recently sent an email to those in my current Marketing Action Group Program sharing about my, ahem, “Marketing Genius.”. I seem to have a knack for attracting new clients, filling my programs, and keeping my head above water in good times or bad.

The Three Vital Signs Your Consulting Firm Should Track

David A Fields

If you love data and can gaze lovingly for hours at a well-crafted spreadsheet, then you may hanker for a vast array of meters to judge the progress of your consulting firm; something like an airplane cockpit.

Invest In Yourself: How To Build Wealth Through Your Business

Consulting Success

When’s the last time you invested in yourself? Or, if you’re a business owner, how often do you invest in your business? One of the primary reasons people start a business is to build wealth.

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Combatting COVID-19 in Emerging Markets

Tom Spencer

Reading Time: 5 minutes. When the COVID-19 crisis became evident in South Africa in mid-March, the South African government put strict lockdown measures in place, including school closures and store lockdowns which were accompanied by reducing the output of production facilities.

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”

Closing the skills gap in retail with people analytics


Retailers that embrace people analytics are poised to streamline their onboarding process, retain strong employees, and ultimately maximize productivity. Retail Insights

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Want to land a six-figure consulting project? Swipe my consulting proposal template

Consulting Matters

Want to know what a perfect consulting proposal template looks like? Wish someone can take you behind the scenes so you can see for yourself how to structure a consulting proposal that commands six-figures?

Friday Fusion: August 28th, 2020

Tsavo Neal

Should I use my personal website as a blog? I’ll even take it a step further: the main focus of your personal website should be your blog. Good personal websites clearly explain who you are and what you do.

Craftsmanship, not Kaizen?

Markovitz Consulting

“Everyday improvement, everybody improvement, everywhere improvement.” That was Masaaki Imai’s, ahem, improvement on his earlier English translation of kaizen (which you can see in this video ). Sadly, even though we’ve been preaching from this hymnal for more than 30 years, most organizations have a long way to go before the kaizen spirit is truly woven into its DNA. Perhaps there’s a better way to get people to embrace the concept.

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Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers. In particular, the evolution of the Marketing Operations (Ops) role has created a new standard in marketing and has become a vital component of an organization’s success.

Keys To Scale & Grow Your Consulting Firm With Bruce Eckfeldt: Podcast #151

Consulting Success

Planning to scale and grow your consulting firm? You might as well prepare to undergo all the changes that go with it, especially when it comes to your role as a leader.

Marketing Mix Modeling MMM (Part 3 of 3)

Tom Spencer

Reading Time: 4 minutes. MMM assists marketers in optimizing future spends and maximizing effectiveness (i.e. it establishes which mediums are working better than others).

Warren Buffett: An appreciation


As Warren Buffett turns 90, the story of one of America’s most influential and wealthy business leaders is a study in the logic and discipline of understanding future value. Strategy & Corporate Finance Insights

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