Use Work Samples to Seal the Deal
Successful Independent Consulting
JUNE 19, 2017
Let’s face it, consulting often gets a bad rap. It’s perceived as nebulous, too theoretical, too touchy-feely. Plus, it's expensive. To combat this bias, use work samples and deliverables to show prospective clients how you do what you do. Demystify your process. This goes a long way toward removing uncertainty and skepticism. For 10 years as an independent change strategy consultant, I used this tactic to win several projects.
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