Thu.May 31, 2018

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The #1 Thing Your Client Doesn't Get About Employee Engagement

Consulting Matters

One of the best things about mentoring other consultants is the opportunity it gives me to reflect on what I do as a consultant and why. This week our group was exploring the topic of gaining and retaining leadership buy-in and it caused me to stop and really think why this matters so much and it all boils down to this -. The one thing that we all really want from others in order to trust them is confidence that when they make decisions they take into account what's in our best interest.

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When Customers Are — and Aren’t — OK with Personalized Prices

Harvard Business

wragg/Getty Images. There’s a lot of buzz around price differentiation these days, especially with the spotlight on AI and big data. Machine learning makes it much easier to customize the marketing of products and services – and that includes the price. Let’s be clear: price differentiation is not a new phenomenon. We encounter it regularly and, as consumers, often profit from it.

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Using Analytics to Prevent Customer Problems Before They Arise

Harvard Business

Jekaterina Nikitina/Getty Images. A non-negligible percentage of customers who buy a new smartphone return it within the “free return” window. Many of these returners claim that the phone does not work correctly. However, the data clearly indicates that this is often not the real issue. The reality is that these customers simply don’t know how to use the smartphone well enough, and either do not realize it, or are not willing to admit it.

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Our 10 Guiding Principles: Inside Our Consulting Business And Life

Consulting Success

Looking into what we really think, how we make decisions, and what gets us to act keep us in check. This is very crucial to know because what drives us as individuals is indicative of what is important to us and the direction that we want to take our business. This could also help you really focus on the few things that matter instead of focusing on everything and anything that’s out there, and working.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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How I Became a Millionaire as an Independent Consultant

Successful Independent Consulting

Recently I logged into my retirement accounts and was surprised (and pleased!) to see that I had crossed the million-dollar mark. I don’t consider myself rich. In fact, money is usually tight at the end of the month. Yet my bank account says I’m a millionaire. How did I do this? How can other self-employed consultants become wealthy too? Reflecting on my years as an independent consultant, I’ve boiled it down to five keys to success.

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How Do I Negotiate a Contract as an Independent Consultant?

MBO Partners

Negotiating a contract is an important step in any business relationship. Ensure your next independent contractor agreement includes your desired terms and conditions with these tips.

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"What do I get?"

Seth Godin Blog

When people are confused, unengaged or dubious, it's probably because you haven't answered a very simple question to their satisfaction. The answer doesn't have to be direct (quid pro quo doesn't scale very well) but it must be clear enough to be understood. Marketing is often the craft of using symbols and inferences to make it very clear to people what they're going to get.

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How Companies, Governments, and Nonprofits Can Create Social Change Together

Harvard Business

Ilka & Franz/Getty Images. Profit and purpose are converging. Over 80% of millennials report that making a positive difference in the world is more important to them than professional recognition. They no longer believe the primary purpose of business should be to make profit, but rather to create social value. On the investor side, more and more shareholders demand tracking and reporting of both positive and negative externalities, compelling some of the largest corporations on earth into a

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“What do I get?”

Seth Godin Blog

When people are confused, unengaged or dubious, it's probably because you haven't answered a very simple question to their satisfaction. The answer doesn't have to be direct (quid pro quo doesn't scale very well) but it must be clear enough to be understood. Marketing is often the craft of using symbols and inferences to make it very clear to people what they're going to get.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Why CEOs Should Push Back Against Short-Termism

Harvard Business

PM Images/Getty Images. The pressure put on CEOs to deliver quarterly results is greater than ever before. A 2014 global survey of more than 600 C-suite executives and directors, conducted by the non-profit Focusing Capital for the Long Term (FCLT), reported that two-thirds of those surveyed said pressure for short-term results had increased over the previous five years.

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Just How Bad Is Business Travel for Your Health? Here’s the Data.

Harvard Business

Eric Raptosh Photography/Getty Images. Checking into a hotel for a conference several years ago, I asked the receptionist where I could get some dinner. There was no restaurant in the hotel, I was told; my only options were ordering delivery from a fast-casual chain or a pizza joint. I went with the pizza, but my lack of choices was annoying — so much so that, when I got home, I started looking into the data on health and travel for work.

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The Right Way to Respond to Negative Feedback

Harvard Business

Adrienne Bresnahan/Getty Images. Feedback, as they say, is a gift. Research bears this out, suggesting that it’s a key driver of performance and leadership effectiveness. Negative feedback in particular can be valuable because it allows us to monitor our performance and alerts us to important changes we need to make. And indeed, leaders who ask for critical feedback are seen as more effective by superiors, employees, and peers, while those who seek primarily positive feedback are rated low

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Asian Americans Are the Least Likely Group in the U.S. to Be Promoted to Management

Harvard Business

Peter Dazeley/Getty Images. Asian Americans are the forgotten minority in the glass ceiling conversation. This was painfully obvious to us while reading the newly released diversity and inclusion report from a large Silicon Valley company: Its 19 pages never specifically address Asian Americans. Asian men are lumped into a “non-underrepresented” category with white men (we’ll say more about that below); Asian women are assigned to a category that includes women of all races.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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Office Spaces

Harvard Business

Is your office killing your productivity? In this episode of HBR’s advice podcast, Dear HBR: , cohosts Alison Beard and Dan McGinn answer your questions with the help of Pete Bacevice , a workplace researcher at the global design firm HLW and the University of Michigan’s Ross School of Business. They talk through how to survive in an open office, deploy teams across multiple buildings, and ask for a better workspace.