Tom Spencer

AUGUST 15, 2020

Reading Time: 4 minutes. When you walk into an interview, even before you speak, shake hands or talk through your resume, something else is doing a lot of talking in your behalf: your appearance. Even though your clothes do not speak, they communicate a lot about you. Whether you like it or not, physical appearance has an effect on how you are perceived by others.

Case Interview 211

Case Interview How To Interviews Study 211

Jerry Fletcher

AUGUST 15, 2020

I have no clue where this idea came from. Perhaps it was watching the credit roll on an old movie that used rock songs from my misspent youth as the background to everything from chase scenes to tender love scenes and everything in between. The music of your career. Consulting careers are usually sorted out into: Start up Growth Established. When I first considered this way of looking at my past I was struck by the urgency of establishing my practice.

Marketing 86

Marketing Consulting Video Advertising 86

Tom Spencer

AUGUST 15, 2020

Reading Time: 4 minutes. It’s a great challenge to accurately measure the effects of advertising, packaging, distribution channels, media expenditures, social media Likes and Tweets, and sales organizational structure on brand share or sales revenue. Is marketing solely a game of chance, or might there be a way to bring scientific methods to the table?

Marketing 88

Marketing Advertising Sales Media 88

Seth Godin Blog

AUGUST 15, 2020

People don’t hire you, buy from you or recommend you because you’re indifferently average and well rounded. They do it because you’re exceptional at something. What if you invested the energy to be even more exceptional at it?

Energy 46

Energy 46

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Peter Stark

AUGUST 15, 2020

Not too long ago, the business day stopped at 5:00 pm. The receptionist went home and the office phones were turned off. Anything after 5pm was handled the next business day. There were no mobile phones and our email was not in the palm of our hand stream 24 hours a day. Back in the good ol’ days, the boundaries between your work life and personal life were clearer.

Meeting 39

Meeting Sports Productivity Exercises 39