Mon.Mar 13, 2023

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How Consultants Can Use Scarcity To Attract Better Clients With Mindy Weinstein: Podcast #281

Consulting Success

Every consultant wants to attract clients. It is that element that keeps the consulting business going. In this episode, Mindy Weinstein, the Founder of Market Mindshift, shares how consultants can use The Power of Scarcity to influence customers’ decisions and attract better clients.

Ethics 176
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Secrets To Be A Better Speaker Like Oscar Winners Michelle Yeoh And Jamie Lee Curtis

Henry DeVries

You might not get to give an acceptance speech at the Academy Awards, but you might get a moment in the spotlight accepting an award. Leadership Strategy /leadership-strategy Leadership /leadership Leadership Strategy /leadership-strategy leadership


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Sales Teams Need to Stop Focusing on the Customer Funnel

Harvard Business

Instead, build an “experience chain” that aligns the customer journey across physical and digital channels.

Sales 87
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Concrete language

Consultants' Consultant

Consultants Consultant: This interesting article takes a look at the language we use when serving customers. The post Concrete language appeared first on Consultants' Consultant.

Meeting 52
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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?

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How to Stop Micro-Managing Your Team

Organizational Talent Consulting

It is easy for a leader to kill motivation and respect within a team. A lack of attention or emotional connection and you are perceived as being aloof. Too much attention in the day-to-day, and the team feels a loss of autonomy and control.

Talent 52

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Consultants' Consultant

Consultants Consultant: How to improve your focus and attention span. This could help us all a. The post Focus appeared first on Consultants' Consultant. Consulting Well Consulting skills Manage yourself

How To 52
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353: Julia Wolfendale—How Many Ways Should You Focus To Find Your Path Forward?

On the Brink Podcast

Hear how to rethink your life to find what really makes you happy Today's guest is Julia Wolfendale, executive coach and director at On The Up Consulting. Julia is from the UK and has developed an exciting and valuable approach to helping people find happiness, success and fulfillment.

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How Will Generative AI Disrupt Video Platforms?

Harvard Business

The technology will change what content is produced, how it’s produced, and who it’s shown to. Strategy AI and machine learning Technology and analytics Digital Article

Video 63
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Uncertainty Demands Strategy!

Wakeman Consulting Group: Dave's Blog

This is from Jeweler Magazine in Australia and New Zealand. I felt like after the failure of Silicon Valley Bank and the uncertainty that seems to be on the business pages that this would be a relevant thing to share with folks. Also, check out the “SHOP” page on my site.

Groups 59
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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

More than two years in, COVID-19 is far from over. Businesses are tasked with beating pre-COVID numbers, making marketing crucial. This is your time to create brand awareness, bring in the best leads, and play a vital role in new and existing profit.

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Is it a t-shirt brand?

Seth Godin Blog

Not all projects become t-shirt brands, nor should they. The risk is in thinking you’re building one when you’re not. T-shirt worthy brands are a very small subset of the whole. The question is: Would your customers want to wear your logo on a t-shirt?

Sports 34
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How an Optimized Reimbursement Program Can Help Drive Growth - SPONSOR CONTENT FROM MOTUS

Harvard Business

Sponsor content from Motus. Organizational decision making Remote work Sponsor Content

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Veeam Backup and Replication CVE-2023-27532

Kraft Kennedy

Veeam Backup and Replication CVE-2023-27532 Issue Vulnerability CVE-2023-27532 in a Veeam Backup & Replication component allows an unauthenticated user operating within the backup infrastructure network perimeter to obtain encrypted credentials stored in the configuration database.

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Research: How Anti-Asian Racism Has Manifested at Work in the Pandemic

Harvard Business

Researchers interviewed professionals in the U.S. and Canada about their experiences in a variety of industries. Race Marginalized groups Workplace discrimination Diversity and inclusion Business and society Digital Article

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.