Mon.Oct 19, 2020

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The Consultant’s Guide to Growth Marketing with Jim Huffman #159

Consulting Success

Even if you have the best product available, it doesn’t mean anything if you don’t have an equivalent marketing strategy in place. The CEO of GrowthHit, Jim Huffman, takes this time to share his expertise and experience when it comes to growth marketing. Learn how you can look at marketing from the mindset perspective and. The Consultant’s Guide to Growth Marketing with Jim Huffman #159 is a post from: Consulting Success.

Marketing 325
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Overcoming the obstacles to sustainability investment

The Source

Regular readers of our content will have already seen us make the case that sustainability will be one of the defining stories in the next chapter of the professional services industry. Across virtually every industry and every region, businesses are waking up to the fact the environmental, social, and political changes currently looming on our collective horizons represent a genuine threat to their long-term health.

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238: Simon Roberts—Do You Know Why We Need The Power Of Not Thinking?

On the Brink Podcast

Hear why anthropology should be part of your business plan! It was an honor to speak with Simon Roberts on our On the Brink with Andi Simon podcast. Simon is a highly regarded business anthropologist with his firm Stripe Partners , serving clients across the globe with effective, innovative ethnographic and anthropological research. I am also a business (or corporate) anthropologist , and as we talked about both of our journeys, we realized how important it is for organizations of all sizes to u

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5 Things to Look for In a Management Consultant

Effective Managers

As the Owner or CEO, you have a huge responsibility towards your organization. However, you can’t do everything alone. If the systems and processes you have in place are leaving something to be desired, you might not see where the problem is. In my own experience as a client, I was always pleasantly surprised by the objective feedback I received. That objective viewpoint, when paired with broad industry experience, can be very enlightening and helpful.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Spooky, scary lead-generation powers

Kai Davis

Wouldn’t it be nice if you could easily bring your old client relationships back to life? That’s the exact skill you can learn inside Raise Your Clients From The Dead! a small — yet powerful — book of Lead Generation Necromancy. I don’t speak too often about this book because, well, it’s just too heckin’ powerful. But because we’re officially in the Halloween Season, you have a short-lived chance to pick up a copy today.

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What is involved in technology planning

Consulthon

Technology planning is a process that takes time and resources in order to understand what is appropriate for staff and the organization. Program directors and their management staff may use this r.

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Storytelling Can Make or Break Your Leadership

Harvard Business

Five ways to construct a compelling narrative around your ideas.

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How do you make your business stand out using videos?

Consulthon

Hi, How are you taking steps to make your business stand out? Any good ideas on how to make the business video stands out compared to your competition?

Video 40
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How to Overcome Sales Objections

LSA Global

Top Sellers Gracefully Overcome Sales Objections. Though it is surely discouraging to hear a buyer say “No” when you spent time and energy on a potential sale, it is not the end. Instead, it shows that your buyer is engaged and there is something for you to learn. According to sales negotiation training experts, it is up to you to figure out what’s standing in the way of a “Yes” and turn things around either now or in the future.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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To Build More-Inclusive Technology, Change Your Design Process

Harvard Business

Lessons from Microsoft, Airbnb, and Oracle.

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Better and cheaper

Seth Godin Blog

That’s a pretty powerful combination. Some customers gravitate toward the option that offers ease, quality and convenience, while others prefer low price. If you can do both… One way we’ve seen that done is with scale. Many people prefer the big box store to the local merchant. Not only is it often cheaper, but the selection might be dramatically better, the parking might be easier and in some rare cases, the service is better as well.

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Too Shy to Be a Leader?

Harvard Business

One woman’s struggle with shyness prompts us to explore the seeming conflict between being shy and being a leader.

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Why Learning to Label Your Feelings Makes You a Better Leader

Harvard Business

Yale psychologist Marc Brackett explains the importance of understanding your emotions at work.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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Today’s Leaders Need Vulnerability, Not Bravado

Harvard Business

Here’s how to cultivate it.

How To 61
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Employers Need to Reinvent Retirement-Savings Match

Harvard Business

Economic hardship is making some companies reconsider their contributions.

Company 36
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The Digital-Piracy Dilemma

Harvard Business

Do buzz and publicity outweigh the lost sales?

Sales 42
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Why Companies Should Pay for Employees to Further Their Education - SPONSOR CONTENT FROM STRATEGIC EDUCATION

Harvard Business

Sponsor content from Strategic Education.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.