Mon.Oct 08, 2018

article thumbnail

Scaling a 7-Figure Consulting Business with Scott Eastin: Podcast #57

Consulting Success

When you’re selling yourself, a project, or a technology, at least from a technical perspective, firms want to find a technical implementer that can talk the tech talk but even more importantly be able to relate to those that write the checks. That’s what Scott Eastin, owner of Eastin IT Security, would say is his big advantage. Scott can do the technical work, but more importantly, he can get up in front of people, tell.

article thumbnail

How to Select the Best Marketing Strategies for Your Business

The Fearless Marketer

I’ve probably had more conversations about this topic with clients than any other: How to choose the best marketing strategies for one’s professional service business. This is the fifth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track. Read the original 5 Pillar article here. These days, there are more options to market yourself than ever before.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Possible Organization Changes for a Product Approach, Part 5

Johanna Rothman

How do we move from a project-based organization towards a product organization? There are at least two systems of work we need to change: The management system and the culture of management. How the teams work and their team culture. I’m not sure it’s that simple to explain. There might be more systems I don’t see yet. I’ve noticed these challenges in companies who want to move to a more product-oriented approach: The reward system rewards resource efficiency, not flow e

article thumbnail

Why CEOs Devote So Much Time to Their Hobbies

Harvard Business

JUSTIN TALLIS/Getty Images. When Goldman Sachs named David Solomon its new CEO, the media didn’t just focus on his professional background and his rise through the ranks; it also covered his moonlighting as a bona fide DJ. Solomon, aka DJ D-Sol, is known for his mantra of finding passion at, and outside of, work — and he’s not an isolated case.

article thumbnail

PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

article thumbnail

Planning for the Unexpected

Strategy+Business

Typical crisis planning focuses on specific potential shocks. But how do you prepare for an unforeseen "asymmetric" threat -- one that comes out of nowhere, with no rule book to follow? The answer is to cultivate "meta-readiness," or preparedness as a way of life. This allows your organization to be ready for any sort of crisis, including the four most common kinds: unprotected infrastructure, vulnerable technology, underestimated disasters, and innovative geopolitical attacks.

48

More Trending

article thumbnail

When the Employees are Quitting the Economy is Hot

Martinka Consulting

When employees feed confident they’ll quit their job to get another one. 2015-2018 employee quits are up 30% and it’s why it’s important to attract and retain great people. The post When the Employees are Quitting the Economy is Hot appeared first on Martinka Consulting.

article thumbnail

Keeping Human Stories at the Center of Health Care

Harvard Business

VCG/Getty Images. Caring for the health and well-being of our fellow humans has always been viewed as a combination of art and science. With all the recent advances in technology, there is no doubt the health care industry as a whole gets an “A” in science. The tradeoff, however, is that we’ve become so focused on using the technology (as this HBR article points out) that we spend far less time listening to individual human stories.

Metrics 28
article thumbnail

Two money mistakes that founding CEOs make

Seth Godin Blog

Raising too little. And raising too much. The typical go-go small business goes out and raises $200,000 or $400,000 in equity, usually from friends, family and amateur investors. Maybe a bit more or less. This is a danger zone. This is funding for your expenses and your salary and it will rarely pay off for you or for your investors. Because, it’s worth remembering, your investors want their money back, somehow, someday soon.

article thumbnail

The Most Powerful Lesson My Cancer Taught Me About Life and Work

Harvard Business

I was 34 when I heard my doctor say “stage-four Hodgkin’s lymphoma.” The news hit me like a punch to the face. I was stunned. Then every two weeks for six months, I had to go the Lineberger Cancer Center to receive chemo. I had a hard time getting out of bed on those days. I loathed the nurses injecting poison into me. Once I was there, and the chemo slid into the port, making my chest cold and my mouth taste like metal, I fought back panic.

article thumbnail

How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

article thumbnail

What Does This Face Say to You?

CaseInterview.com

What Does This Face Say to You? In every professional interaction, the other person communicates on two channels. First, the other person communicates verbally what they’re thinking. Second, the other person communicates non-verbally what he or she really means. The big insight is that in many cases, what someone says and what they mean are not always the same thing.

article thumbnail

10 Excel Functions Everyone Should Know

Harvard Business

HBR Staff. The past 10 years have seen a wave of innovative big data software designed to analyze, manipulate, and visualize data. Yet for the regular knowledge worker, Microsoft Excel, 30 years on, remains the go-to product for people looking to make sense of data. Satya Nadella, Microsoft’s CEO, maintains that Excel is still the one Microsoft product that stands above the rest — and 750 million knowledge workers worldwide support that claim every day.

Data 53
article thumbnail

Possible Changes for a Product Approach, Part 4

Johanna Rothman

How could we organize if we want flow efficiency? We would reward managers by their span of service instead of control, part 3 , stop organizing by function, and move to something that looks like a product-based organization? My transforming idea for this question was to think about the organization as legacy code. We understand how to refactor legacy code.