Sat.Feb 12, 2022

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Digital Marketing Truisms For 2022

Henry DeVries

Many companies are doing a poor job during the pandemic managing customer expectations. In what ways will businesses have to evolve to make it?

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“We don’t care” (you won’t let us)

Seth Godin Blog

The customer service from the freight shipping company that came to my home a few months ago was truly terrible. Not simply a lack of care, but an aggressive embrace of uncaring. Every interaction was offputting and inefficient. This is the result of sort by price. It turns out that a lot of freight shipping is done through an intermediary. Software automatically scans all available options and picks the cheapest one.

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