Sat.Sep 22, 2018

article thumbnail

Product Orientation Requires Technical Excellence

Johanna Rothman

One of the big problems I see with a product orientation (as opposed to a project) is in preparing for ongoing work. You might not start the next project for this product after you complete this project. You might have to round-robin projects for various products because you don’t have enough people to do all the projects at the same time. However, if you want to develop a product orientation, you’ll need to consider the future.

article thumbnail

Mistakes, failures and problems

Seth Godin Blog

A mistake is something you learn from… you did it wrong, you’ll do it better next time. A marketing failure is a mismatch between what you built and the market. And a problem is an invention waiting to be built, an invitation to find a solution.