Tue.May 23, 2023

article thumbnail

The Best Consulting Offering Name of All Time

David A Fields

While your consulting firm’s name is, ideally, memorable, it’s even more important to ensure your consulting firm’s offerings are mentally sticky. Imagine if your consulting firm owned an offering as widely known as Net Promoter Score (Bain & Company, Fred Reichheld) or the Magic Quadrant (Gartner). Sure, your consulting firm’s named offering and my company’s … Continued The post The Best Consulting Offering Name of All Time appeared first on David A.

article thumbnail

Focus on Impact

Leadership Planning with Liz Weber CMC

I always find it interesting that, regardless of industry, the challenges facing the executives I work with come in waves of similar issues. As I write this, several clients are coming to the end of their fiscal year. As a result, they’re reassessing budgets, strategic initiatives, productivity, profitability, and the departure of a key team […] The post Focus on Impact appeared first on Weber Business Services, LLC.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

When Great Minds Don’t Think Alike

Harvard Business

Temple Grandin on how to harness different kinds of thinking for creativity, problem-solving, and innovation.

How To 76
article thumbnail

How to Not Let Power Go to Your Head as a New Leader

LSA Global

New Leadership Power We know from new manager training participants that gaining power at work can undermine the ability to effectively lead, manage, and coach teams. Especially true for those who may not yet be fully qualified to lead and for inexperienced leaders often mistakenly try to prove to those around them that they are in charge. At its worst, leadership power can be misused, abused, and create a toxic work culture.

How To 36
article thumbnail

Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

article thumbnail

Stop Looking for the Perfect Job

Harvard Business

Rethinking what we want and need from work with author Simone Stolzoff.

More Trending

article thumbnail

The Entrepreneurial Journey of China’s First Private Mental Health Hospital

Harvard Business

After its successful initial public offering (IPO), how will the mainland’s first private mental health hospital group grow?

Groups 51
article thumbnail

Where to Focus Your Company’s Limited Cybersecurity Budget

Harvard Business

Three cybersecurity investments to target.

article thumbnail

What Does It Actually Take to Build a Data-Driven Culture?

Harvard Business

Lessons from Kuwait’s Gulf Bank.

Culture 61