Tue.Oct 24, 2017

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10 Tips to Write the Perfect, Client-Attracting White Paper for Your Consulting Firm

David A Fields

You’ve decided to write a white paper because you’re a serious, deep-thinking, knowledgeable consultant. How do you make that effort yield eager clients lining up to work with your consulting firm? You know you can attract clients to your consulting firm with well placed, pithy articles.

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Don’t do everything yourself

Jacq Hackett Consulting

Being a solo consultant doesn’t mean you have to do everything yourself. In fact, you shouldn’t. Of course, you need to take responsibility for all the core consulting tasks – those tasks that require your high-level expertise, your thinking, your credibility. But for a host of other things, get help. When I first started out as a consultant eighteen years ago, the options for outsourcing were so limited that I had no choice but to do almost everything myself.

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Tips and Tricks: CVs, LinkedIn and cover letters

freshminds

What does a good cover letter look like? How long should my CV be? Do I need LinkedIn? These are a few of the questions posed to the Freshminds team, when we were joined by CBRE to provide UCL students with a CV panel discussion and Q&A session. As a recap, we’ve put together some of the most important tips for any graduate hoping to get employed.

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Don’t do everything yourself

Jacq Hackett Consulting

Being a solo consultant doesn't mean you have to do everything yourself. In fact, you shouldn't.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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The People Side of Consulting

Management and IT Consulting

Consultancies typically follow a fairly linear path in terms of growth and maturity. There are various thresholds that firms face – primarily in size – that can prove difficult to cross. As firms reach certain revenue levels, they face increased complexity in back-office operations, specifically with HR management issues and structure.

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Degrees of freedom

Seth Godin Blog

All you have to do is look around to realize just how many choices we still have. What to eat, who to speak to, what to do for a living, what to learn, what to say, who to contribute to, how we interact, what we stand for. The safe and comfortable path is to pretend that we're blocked at every turn. But most of the turns, we don't even see.

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Do-It-Yourself Oceaneering

Strategy+Business

INSEAD professors W. Chan Kim and Renée Mauborgne deliver the navigation chart needed to reach blue oceans.

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Startups Are Turning Customers into Lobbyists

Harvard Business

Jurgen Ziewe/Getty Images. In industries being disrupted by new entrants with distinct business models, incumbents often have an important advantage: entrenched regulatory and legal barriers. These have forced AirBnB, Tesla, and Uber to make costly concessions to their operating practices or to exit certain markets altogether. How can new firms overcome the regulations that protect incumbents?

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8 Tips to Dramatically Increase the Odds of Reaching Your Goals

LSA Global

How to Increase the Odds of Reaching Your Goals. While challenging for many teams, setting clear goals is the easy part when compared to the hard and ever-changing work of actually achieving them. How Often Do You and Your Team Reach Their Goals? How many times have you set an objective only to fail in reaching it? We all struggle with wanting to improve and yet not having the follow-through, the commitment, or the stamina to succeed with our plan.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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2017’s Top-Performing CEO on Getting Product Right

Harvard Business

Pablo Isla, the CEO of Inditex, is No. 1 on Harvard Business Review’s “ The Best-Performing CEOs in the World 2017. ” He opens up about his management style and reflects on his tenure leading the Spanish clothing and accessories giant, whose brands include Zara, Massimo Dutti, and Pull&Bear. Successful fast fashion takes much more than speed, he says.

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Independent Contractor Misclassification: Addison Lee

MBO Partners

A look at the recent misclassification case against UK taxi company, Addison Lee.

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How Health Care Providers Can Help End the Overprescription of Opioids

Harvard Business

Bjarte Rettedal/Getty Images. By any metric, opioid-related overdoses in the United States have reached epidemic proportions. Many intertwined causes have led to this crisis, from reduced access to substance-abuse treatment, to increased unemployment spurring use of prescription opioids, to online pharmacies that illegally supply prescription opioids to patients.

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Are Your Coworkers Driving You CRAZY!

Peter Stark

Do you have people on your team that drive you nuts? In twenty years of consulting, I have learned that people described as “difficult” often times are not difficult at all, they are just different in their interaction and communication style. As a leader, your mission, should you choose to accept it, is to lead a team of people with diverse behavioral styles.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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How to Return Home After an Assignment Abroad

Harvard Business

MOHD RASFAN/Stringer/Getty Images. You’d think that the biggest cultural challenge when going abroad for an assignment would be acclimating to the foreign culture you’re moving to. After all, it’s well known that expat life compels people to stretch beyond their cultural comfort zones; whether moving from Barcelona to Beijing, or from San Francisco to Stuttgart, you will encounter cultural challenges.

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How to Build a Better Organization? Build Better People.

Markovitz Consulting

The “All Blacks,” New Zealand’s rugby team, is arguably the most successful sports team in history. Since its founding in 1903, the team has won 77% of its matches. However, something went wrong in 2003. They lost the World Cup that year, and by the following year, players were drunk and disorderly, on-field discipline faltered, senior players threatened to quit, and the team began losing.

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Leading Innovation Is the Art of Creating “Collective Genius” - SPONSOR CONTENT FROM HBS EXECUTIVE EDUCATION

Harvard Business

HBS Executive Education brings you these articles about business management courtesy of Harvard Business School Working Knowledge. As Harvard Business School Professor Linda A. Hill began to dig into the scholarship around leadership and innovation, she soon realized there was a lot of research on both. What she didn’t find, however, was work linking the two.

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Why Wages Aren’t Growing in America

Harvard Business

Glow Images/Getty Images. The majority of Americans share in economic growth through the wages they receive for their labor, rather than through investment income. Unfortunately, many of these workers have fared poorly in recent decades. Since the early 1970s, the hourly inflation-adjusted wages received by the typical worker have barely risen, growing only 0.2% per year.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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If You Can’t Find a Spouse Who Supports Your Career, Stay Single

Harvard Business

Neasden Control Centre for HBR. I was at a dinner with eight highly successful professional women recently, ranging in age from 35 to 74. Their stories were typical of research I have been conducting on dual-career couples. One had just been given a huge promotion opportunity in another country, but had struggled for several months to get her spouse to agree to join her.

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