The Fearless Marketer
JANUARY 6, 2020
When we think of marketing our professional services, we often think about all the things we need to do to be visible and get known. “I need to have an online presence, post regularly on social media, write articles for LinkedIn, join organizations, and network like crazy, and, and, and…”. It can be overwhelming just thinking about it, and exhausting to put into practice.
On the Brink Podcast
JANUARY 6, 2020
Hear how strategy is the way to get to where you want to be! As you know, we are Blue Ocean Strategists. As such, we love to talk with like-minded folks who help companies and their staff re-think their strategies, fill unmet needs and carve out unoccupied market space. That's why Rich Horwath is such a great guest today. One of the biggest challenges for companies is how to craft an appropriate strategy for today’s fast-changing times.
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Johanna Rothman
JANUARY 6, 2020
In Costs of an Agile Approach for Hardware Products , I suggested that an iteration-based approach for hardware was too expensive. I focused on the actual development costs. Let me talk a little about the team and alternatives here. What Does a Hardware Team Look Like? Agile software teams are cross-functional and interdependent. The team is able to create these nice features, through the architectural layers.
Consulthon
JANUARY 6, 2020
Hi, My goal for 2020 is to map all the processes in my company that affect the customer journey. The visible problem is that clients started complaining it takes too long we to deliver the service.
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Seth Godin Blog
JANUARY 6, 2020
The following idea is endorsed by all of these people: None of them exist. They’re constructs, built by an algorithm. Rights released, happy and smiling, but no one in particular. Fifty years ago, you couldn’t trust the endorsements in direct marketing ads for lousy products: “A miracle!” …Bob. Because you knew there wasn’t really a Bob.
Management Consulting Connection brings together the best content for management consulting professionals from the widest variety of industry thought leaders.
LSA Global
JANUARY 6, 2020
The How Work Gets Done vs. the What Gets Done at Your Company. Every company has their version of what matters most in terms of HOW people behave and WHAT value they produce. In some “win-at-all cost” cultures like Oracle or those climbing Mt. Everest who are willing to walk over a dying person to summit, the WHAT is far more important and far more rewarded than the HOW.
Harvard Business
JANUARY 6, 2020
A study reveals the risks of helping your employees deal with personal problems.
The Fearless Marketer
JANUARY 6, 2020
When we think of marketing our professional services, we often think about all the things we need to do to be visible and get known. “I need to have an online presence, post regularly on social media, write articles for LinkedIn, join organizations, and network like crazy, and, and, and…”. It can be overwhelming just thinking about it, and exhausting to put into practice.
Harvard Business
JANUARY 6, 2020
It’s time to tell stories of women who lead men.
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Harvard Business
JANUARY 6, 2020
Five tips to set yourself apart.
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