Sat.Jan 13, 2018

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. It’s simply the smartest way of finding and connecting with your ideal client, establishing your credibility, increasing your number of discovery meetings and close rates as well as giving you the platform to increasing your fees. Content marketing is essential for consultants because we are in the knowledge business.

Marketing 202
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Consulting Survival Guide

Tom Spencer

Congratulations! You’ve passed your interviews and you’re now a consultant. However, while you may have momentarily rejoiced and thought “I’ve made it!”, you probably quickly came to the realization that this is just the beginning. Being a consultant is a constant challenge and struggle. It will never be “easy,” but if it were, you would not grow and develop.

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3 Basics for Improving Employee Engagement

LSA Global

Improving Employee Engagement Matters. Let’s get back to basics and make your approach to improving employee engagement simple but effective. Do You Agree? Can we assume you: Are convinced that employee engagement matters? Believe, along with the experts, that when employees are more engaged they are more likely to stay put? Accept the research that reports that engaged employees —those who experience high job satisfaction—are over 40% more productive and effective than their unengaged counterpa

Survey 34
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Before you design a chart or infographic

Seth Godin Blog

What's it for? A graph only exists to make a point. Its purpose is not to present all the information. Its purpose is not to be pretty. Most of all, its purpose is not, "well, they told me I needed to put a graph here.". The purpose of a graph is to get someone to say "a-ha" and to see something the way you do. Begin there and work backwards. [Only slightly related: I'll be in Orange County for an evening event on February 15.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.