One of the Best Ways to Market Yourself as a New Consultant
Steve Shu Consulting
MAY 20, 2018
One of the best ways to market yourself as a consultant is by having someone refer you to a client prospect. This type of marketing can be viewed through the lens of “networking by helping someone” (in contrast to networking and just meeting lots of people). These are investments you make to both build your reputation and professional networks. As an example, for one of my first clients as an independent consultant, I got in the door through the referral of an IT systems consultant (met at a loc
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