Thu.Nov 16, 2017

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Consulting Website Design 005: Social Proof [VIDEO]

Tsavo Neal

In this episode, you’ll learn how to make your consulting website far more persuasive using social proof. The website used in this example is Inscape Consulting. [ Slides ] Transcript. Welcome to Consulting Website Design 005: Social Proof. In today’s episode, I’m going to give you a quick primer on social proof and how to use it on your consulting website.

Video 60
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The confusion about competence

Seth Godin Blog

A friend was describing a clerk he had recently dealt with. "She was competent, of course, but she couldn't engage very well with the customer who just came in.". Then, of course, she wasn't competent, was she? It doesn't take a genius to see that competence is no longer about our ability to press certain buttons in a certain sequence. Far more often, competence involves the humanity required to connect with other people, in real time.

Course 53
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Social Proof: How To Get It And Use It On Your Consulting Website

Tsavo Neal

My hands were shaking. It was the first lead that came straight through my website. “What was I going to say?” “Did I do enough research on their business?” “How much advice do I want to give away for free?” I tapped my desk with my fingers, staring at the second’s hand on the little clock on my phone. And finally, the time came.

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Announcing Deltek for Professional Services

Management and IT Consulting

Deltek for Professional Services was built specifically for the management consulting industry, and was designed to help consulting firms manage their projects and engagements from start to finish.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Strategy vs. Culture – Which Comes First?

LSA Global

Strategy vs. Culture – Which Comes First? Most of our clients have a high growth strategy. They want to grow revenues and profits quickly before their market shifts. But unless you are careful, you risk sacrificing the corporate culture that helped you succeed up until now. Do you have to make a choice between your corporate strategy and your corporate culture?

Culture 38

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Attitude is Everything in Conflict

Peter Stark

Conflict is a natural part of life and can’t always be avoided. Sometimes conflict has positive outcomes, other times conflict has negative outcomes. When it comes to conflict, a lot depends on your attitude. An unwillingness to resolve conflict creates tension, frustration, worry, anxiety and usually, a lack of positive, constructive communication.

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Figure Out Your Company’s Make-or-Break Strategic Problems, Then Use Small Teams to Solve Them

Harvard Business

rosmaro/Getty Images. Can a large incumbent company rediscover how to act like an agile start-up? I believe the answer is yes, though success depends largely on another question: Can the executive team learn to get out of the way? Behaving like an agile start-up implies speed, a sharply defined mission, and a deep understanding of customers. Those qualities allow a company to consistently formulate the right strategy and execute it cleanly—but also to pivot decisively when conditions chang

Agile 28
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How to Make the Most of Black Friday as an Independent Contractor

MBO Partners

Take full advantage of Thanksgiving weekend as an independent contractor with these simple steps.

How To 28
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What to Do When a Personal Crisis Is Hurting Your Professional Life

Harvard Business

Issara Willenskomer/Unsplash. At some point, we all confront a stressful life event or personal crisis that threatens to distract us from work. Perhaps it’s tending to a sick family member, coping with your own illness, or dealing with a divorce. These are all incredibly tough situations to navigate personally — let alone professionally.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Yes, You Can Make Office Politics Less Toxic

Harvard Business

Juan Díaz-Faes for HBR. I once served on the board of a nonprofit with a group of men and women I deeply admired. Board meetings were an uninterrupted joy. Even lengthy conference calls were opportunities for spontaneous sharing, personal connection, and productive problem-solving. It was Camelot. Until it wasn’t. As the composition of the board changed, so did my experience.

Meeting 28
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Why Mergers Like the At&T-Time Warner Deal Should Go Through

Harvard Business

Britta Knappmann/EyeEm/Getty Images. Recent leaked reports suggest trouble for the proposed merger of AT&T and Time Warner, an $85 billion deal first announced over a year ago. Last Wednesday, government sources claimed the Department of Justice’s antitrust division was demanding that AT&T sell Turner Broadcasting channels, including CNN, as a condition for approving the deal — and that AT&T had refused, setting up a possible court challenge.