Tue.Feb 08, 2022

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The 5 Layers of a Perfect Consulting Offering

David A Fields

When your consulting firm’s offering is constructed correctly, it resonates with prospects and projects are easy to close. You can build such an offering in five, easy steps. Let’s say you have a conversation scheduled with a new prospect for your consulting firm: Vera Surtan, Chief Assuredness Officer at Technacious. Will you easily lock in … Continued.

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Thinking about becoming a consultant? You’ll need to get used to being outside your comfort zone

Jacq Hackett Consulting

With a new project to start every few months and not a lot of time for orientation, solo consulting can definitely take you outside your comfort zone.

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Best Marketing Automation Tools For Small Business

Henry DeVries

Marketing expert Clare Price shares her recommendations for which marketing functions should be automated, and where to find the best tools for the job.

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Making every face-to-face meeting count

The Source

On December 7th 2021, I sat in a meeting room in our offices. Notionally taking part in a Zoom call, I was mostly just enjoying the happy background hubbub among our smart and delightful colleagues in the main office. Emerging half-an-hour later, there was stony silence and grim faces: Rumours were rife that the UK would be going back into lockdown.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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3 Strategies to Recruit and Support First-Gen College Grads

Harvard Business

Researchers talked to students and recruiters to understand how employers can better engage with this often-overlooked talent pool.

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The Positives—and Perils—of Storytelling

Harvard Business

A conversation with author Jonathan Gottschall about why we need to better understand the negative impacts of stories.

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Limitless

Seth Godin Blog

Infinity is a great idea, but unless you’re doing math, it’s mostly an idea. Everything else in our world has limits. It’s the limits that make it interesting, the limits that give us an edge to the box, something to leverage against. Instead of denying the existence of limits and the trade-offs that they bring with them, it might be helpful to begin with an understanding of what they are, or at least what other people think they are.

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Make Your Employer Brand Stand Out in the Talent Marketplace

Harvard Business

It’ll help you attract and retain talent during the Great Resignation.

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Solve Your Project Problems in Less Time

PM Alliance

Every project experiences challenges. Many are relatively small and can be easily solved through the efforts of just one or two team members. However, there are times when organizations bump up against obstacles that are more complex and wide reaching. These bigger issues bring with them the potential to completely sink your initiative if they aren’t handled carefully.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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6 Signs It’s Time to Leave Your Job

Harvard Business

Number one: You’re no longer growing in your role.

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What’s Next for Nigerian Production Studio EbonyLife Media?

Harvard Business

EbonyLife Media CEO Mo Abudu considers how to move forward in her quest to tell authentic African stories to the world.

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