Rethinking the art of the possible
The Source
APRIL 9, 2021
We’re all well aware of the pressures placed on consulting firms to meet unprecedented client demand for insights to help them deal with the COVID crisis. The way in which thought leadership teams quickly pivoted to new topics while simultaneously ramping up production capacity and speed to market is impressive in itself. But what really stands out in conversations we had with leaders of these teams towards the end of last year is how they used the pandemic to rethink the art of the possible.
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