Blockchain Will Transform Customer Loyalty Programs
MARCH 14, 2017
Loyalty programs have proliferated across travel, retail, financial services, and other economic sectors. No single party controls the data or the information. See More Videos > See More Videos > All loyalty programs are vulnerable to a blockchain revolution, but the travel industry is perhaps the most at risk. In some cases, travel loyalty program points differ by journey component (flight, car rental, hotel, dining), leading to fragmented point collections.