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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

McKinsey wrote that report as a way of using their intellectual property (IP) to build political capital at the client. Speaking possibilities: Give public talks at conferences and meetups. My peers and I were reacting to the ideas in the report. We hadn't understood the full implication of that report. That makes so much sense.

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Create a Conference Proposal the Conference Wants and Accepts, Part 5: Write Your Bio

Johanna Rothman

If your conference proposal has a speaking experience field, use that field to explain your expertise, authority, and credibility. These fields help the potential audience realize your session is the one they must attend, out of the entire conference. I want to be the reason people come to a conference. Am I always?

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What / Who Is a Professional Independent Consultant?

Successful Independent Consulting

During an engagement, our activities may include a wide variety of activities – from system analysis and design to coaching executives, technical assistance, and producing intellectual property. Distribute them at conferences and networking events, and give them to people who might hire or refer you. See Know Your Niche.)

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November 2018 Newsletter

IMC USA

In early October in San Diego at our conference we celebrated IMC USA’s 50 th anniversary. In Milan a few weeks ago, I attended the International Council of Management Consulting Institutes (ICMCI) annual conference. IMC USA 50 th Anniversary Conference, San Diego, CA Highlights. Register here for the next C2M Live!

Ethics 100
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The 4 Easy Hurdles Between You and Thought Leadership

David A Fields

Plus, you’re invited to speak at conferences, write articles for prominent magazines and pose for your effigy to be carved into mountains. The benefits of thought leadership for consultants are well established. More inquiries from more clients, less competition and higher premiums on your projects. It’s a good thing.

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Are you outsourcing?

Rod Burkert

On to this week: So I am back from the AICPA FVS Conference in Las Vegas where I spoke about scaling your business model. And the real value we bring to the table, the intellectual property built into the templates and the delivery of the work product to the client, remains “at home.” The in-between stuff is just details.

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A publishing master class

Seth Godin Blog

I define publishing as the work of investing in intellectual property and monetizing it by bringing it to people who want to pay for it. Publishing can include music, books, conferences and other experiences and content. Announcing a two-day workshop in my office for 8 people.