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Learning From Each Other

Women in Consulting

Once you take the survey, you will be entered into a drawing for a 1-year Basic Women In Consulting membership or one of four vouchers for access to a high-powered WIC webinar recording of your choice. If you are already a WIC member, the Basic Membership fee is deducted from your total membership fee.

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Don’t Tell. Show. Like this…

The Fearless Marketer

Proactive = Announcing a talk or webinar and giving it a few times, over an intensive one-month period. Case Studies: This is the ultimate marketing show and tell. Last week I shared that I do a combo of passive and proactive marketing. Passive = Weekly newsletters with some marketing ideas you can use.

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6 ways impostor ‘syndrome’ manifests (and what to do about it)

Halo Psych

Be careful with feedback At a webinar I delivered recently for the British Psychological Society, I shared a case study of a client I helped overcome impostor feelings. This wasn’t only helpful for me. It was something I was able to hand over to the person who took over from me when I moved on.

Journal 69
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Million Dollar Web Presence Action Plan

Chad Barr

Conduct webinars and tele-seminars both for free and for a fee and collaborate with others. Solicit testimonials and referrals and develop case studies. When your clients agree to include their testimonials with the case studies, now that’s success! Also, get interviewed and publish on your site and theirs.

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consulting niche celebrity

Kai Davis

This could look like content marketing (articles, testimonials, case studies) , marketing campaigns (advertising, outreach, events, webinars) , or personality based marketing campaigns (podcast hosting, podcast guesting, guest articles). Be Everywhere —You want to make it so prospects can’t help but run into you.

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Becoming a “Consulting Niche Celebrity”

Kai Davis

This could look like content marketing (articles, testimonials, case studies) , marketing campaigns (advertising, outreach, events, webinars) , or personality based marketing campaigns (podcast hosting, podcast guesting, guest articles). Be Everywhere —You want to make it so prospects can’t help but run into you.

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Is Your Business a “Service” or a “Brand”?

The Fearless Marketer

Through the look and feel of your website, videos, webinars, etc., Good, in-depth testimonials and case studies prove that you not only produce great results for your clients but are also wonderful to work with. you build a know-like-trust factor. By proprietary methodologies. By what others say about you.