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Consultants: What To Do If You Can’t Publish Case Studies On Your Website

Tsavo Neal

Sometimes, publishing case studies to your consulting website isn’t an option. Publishing case studies with specific names and numbers is ideal. But, case studies are only one way to build trust through your consulting website. I’ll also include 2 examples of “nonspecific” case studies.

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Essential Consultant Website Pages Part 4: Case Studies That Win

Tsavo Neal

Unless your case studies show your potential clients that you’re capable of solving their problem, they are nothing but wasted space on your website. Your website’s copy certainly helps — but case studies provide an extra layer of credibility. Winning New Clients Through Your Case Studies.

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A Survey of 3,000 Executives Reveals How Businesses Succeed with AI

Harvard Business

Through a study of AI that included a survey of 3,073 executives and 160 case studies across 14 sectors and 10 countries, and through a separate digital research program , we have identified 10 key insights CEOs need to know to embark on a successful AI journey.

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Friday Fusion: June 26, 2020

Tsavo Neal

Instead of charging hourly for your services, you charge them based on this financial upside (10% to 20% of the ROI you can create for them). Include video. Following up by providing value — sharing an article, a case study, etc — is the best way to do it. Value-based pricing is better for you and your client. Write more.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Watch the 2 minute video above to learn how to use this list of consulting lead generation methods effectively!). Creating a video course. Video presentations. Case studies. ROI calculator. Creating a Video Course. Jon Jantsch, Duct Tape Marketing. ? ?. Writing for mainstream press. Guest posting.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. Investing in UX (the art of making your website and entire sales process user-focused and easier for them to get what they want) has a huge ROI. Source: The Future of Commerce.

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