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The So What Strategy – A Highly Recommended Book for Business Communications

Steve Shu Consulting

Over the years I’ve read a number of books on communications such as books on writing, storyboards, logic, presentation construction, visual design, and verbal delivery. I’ve recently read “The So What Strategy,” a book on business communications, and wanted to share my thoughts on the book.

Strategy 150
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Simple Strategies to Create a High-Converting Website with Marty Greif

Consulting Matters

My guest today is Marty Greif, president of SiteTuners, a website conversion company and author of the book “'True Connections: Relationship Marketing in the Digital World.” Grab your notebook and get ready for some powerful strategies and quick wins that will transform your website into your 24/7 marketing and sales team. [0:26:29]

Strategy 156
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Simple Strategies to Create a High-Converting Website with Marty Greif

Consulting Matters

My guest today is Marty Greif, president of SiteTuners, a website conversion company and author of the book “'True Connections: Relationship Marketing in the Digital World.” Grab your notebook and get ready for some powerful strategies and quick wins that will transform your website into your 24/7 marketing and sales team. [0:26:29]

Strategy 156
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Amplify Your Brand Image by Writing Books with Roberta Matuson

Consulting Matters

I have witnessed her remarkable journey from a start-up consulting business owner to an established expert with five published books and author of articles featured in Fast company, the Wall Street Journal, the New York Times, Forbes. And most importantly, we could all learn a thing or two from Roberta's new book, "Can We Talk?"

Talent 156
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Proven Pricing Strategies That Boost Your Close Rates And Fees

Consulting Matters

In today’s episode, I go into the psychology of 7 proven pricing strategies and why they work. What’s also confusing is how to PRESENT those fees in a way that is attractive to a client … without the “ick” of coming across as too salesy. Can you relate?

Strategy 156
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5 Consultant Strategies for Getting Unstuck

David A Fields

Write a book, or track consulting project profitability, or win a consulting project from the Danish royal family.) The post 5 Consultant Strategies for Getting Unstuck appeared first on David A. A task or goal has claimed permanent residence on your to-do list. Fields.

Strategy 286
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Book Review of “The New How” (Business Strategy Book)

Steve Shu Consulting

It is atypical for me to write a book review for this blog, but Nilofer Merchant’s “ The New How: Creating Business Solutions Through Collaborative Strategy ” is very respectable contribution to both audiences of this blog and the process of strategy development in general. through customized, experiential learning sessions.

Strategy 218