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Travel

B2B Salespeople Need to Act More Like Travel Agents

Harvard Business

MARCH 7, 2017

Consider what’s happened with travel: With the explosion of internet travel sites in the 2000s, consumers took charge of their own travel, and travel agencies hemorrhaged business. According to the travel and leisure marketing firm MMGY, the use of travel agents increased by 50% from 2014 to 2015.

B2B

B2B Travel Benchmarking Sales

4 Ways Leaders Can Get More from Their Company’s Innovation Efforts

Harvard Business

OCTOBER 10, 2017

While the execution of a conventional strategy lends itself to linear progress and clear benchmarks, innovation often proceeds by S-curves , moving at a slow crawl until it explodes at an exponential rate. That’s why good managers put so much focus on measuring and managing return on investment (ROI) as a basic operational practice.

ROI

ROI Operations Enterprise Research

B2B Salespeople Need to Act More Like Travel Agents

4 Ways Leaders Can Get More from Their Company’s Innovation Efforts

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