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7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

The Difference Between B2B and B2C Business Models. The easiest way to know the difference between these two models is who will be paying you - the organization or the individual and the expected ROI. On the other hand, coaches are focused on the leaders themselves and helping them improve their personal and leadership effectiveness.

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7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

The Difference Between B2B and B2C Business Models. The easiest way to know the difference between these two models is who will be paying you - the organization or the individual and the expected ROI. On the other hand, coaches are focused on the leaders themselves and helping them improve their personal and leadership effectiveness.

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B2B sales will never be the same

1 to 1

They are prevalent in the B2C world, but with so much B2B buying and selling happening remotely now, Forrester predicts asynchronous video messages “will be an essential arrow in the seller’s quiver in 2021 and beyond.” Behind every great technology are people to realize the potential that’s specific to the needs of the business.

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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business

While business-to-consumer (B2C) firms in industries like fashion, beauty, toys, and consumer electronics have traditionally spent the most on influencer marketing, collaborating with a variety of different influencers across multiple campaigns, B2B firms are also increasingly turning to local influencers to engage their target customers.

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The Social Cost of Bad Online Marketing

Harvard Business

In the B2C world, it is about sales and customer loyalty: not just getting your customer to click and buy, but getting them so worked up about your product that they’ll never so much as think about buying from your competitor instead.