Market Sizing Case Interview Questions
Tom Spencer
DECEMBER 5, 2020
It is a classic case interview question, in which a candidate is asked to make an estimate. When a consultant meets with the CEO of a major airline to discuss growth strategy, for example, they may need to do a market sizing to get a grasp of how big the broader market is. Reading Time: 4 minutes. How big is the market? x 1.4 = 280.
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