Pleasing the unpleasable

There are bosses, customers and partners who will never be happy.

And sometimes, despite the futility, we work to please them anyway.

Because that can be a compass. It can help us do the work that will satisfy others (or ourselves).

It can also be a trap, an endless treadmill of disappointment that leads nowhere in particular.

We should be clear about which one we’re on. Because working to please the pleasable is a lot more likely to pay off.