In these difficult times, we’ve made a number of our coronavirus articles free for all readers. To get all of HBR’s content delivered to your inbox, sign up for the Daily Alert newsletter.
As Covid-19 grew into a pandemic, Michael Schaffer, a father of three in a dual-working household, worried a lot: about his parents in Delaware; about his highly creative, curious, and social kids, who’d had to switch to remote learning; and even about his dog, who was now sharing the home with everyone 24/7. But what Mike did not worry about was his role at Edelman, where he was Senior Vice President, Digital + Corporate. While friends, family, and colleagues all around him had to suddenly adjust to remote work, he’d already been doing it for close to 18 months. That’s how long it had been since he and his family had moved from Washington, DC, to Los Angeles for his wife’s career. Edelman was committed to supporting the shifting needs of its employees and their families, even if they had to relocate, and to that end the company had put in place a set of technologies, protocols, tools designed to help enable remote work — which had made it possible for Mike to move to Los Angeles with his family but still stay on the DC team that he loved. He felt lucky.
